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ID:37710203
大小:35.60 KB
页数:21页
时间:2019-05-29
《BEC中级口试历年真题PART2及答案汇总》由会员上传分享,免费在线阅读,更多相关内容在行业资料-天天文库。
1、.BEC中级口试历年真题PART2及答案汇总真题二Whatisimportantwhenentertainingclients?·typesofactivities·CostFirstly,wemustchooseappropriatetypesofactivitiestoentertaindifferentclients.Differentclientshavedifferenttastesinterestsandhobbies.Inordertomakethemfeelsatisfiedandcomfortablewemustchoo
2、setheactivitiestheypreferandareinterestedin.Forexampleifyoufindyourclienthasatasteforartormusicthentakehimorhertoaconcert.Ifheorsheisasportsfantakehimorhertothesportsevent.Secondly,Costisnotalwaystheessentialthing.Howmuchwespendisdependingonthenature/characteristicsofthet
3、ransactionorthesizeofthedeal.Butsometimesweshouldconsidertheprofitissue.Ifthecompanyisexpectingtomakebiggain/profitsoutofaspecificclient,itshouldatleastputinproportionalinvestmenttoentertain/pleaseitsclients.Theidealplanwouldbespendingaslittlemoneyaspossibletogetthedealdo
4、ne.Butyoumustnotoffendyourclients.Youshouldmakethemfeelbeingwelcomed.Whatisimportantwhenchoosingretailpremisestorent?·Locationofsite(transportation)·Lengthofcontract·Demandforproductsorservices·Laborcosts..·Competition·LocalworkforceavailableFirstly,locationofsiteisveryim
5、portant.Youneedtoconsiderwhetherit’sconvenientandeasyforrawmaterialsupplyandtransportingouttheproducts,whetherit’seasytogetaccesstotheelectricity,water,gasandothersupportingenergy,whetherit’sconvenientforstafftogotowork.Secondly,lengthofcontractisalsoimportant.Longercontr
6、actwouldcoverissuesinmoredetails.Thecontractshouldcovercertainmatter,whicharelikelytohappen,suchas,assignment,servicecharges.Whatisimportantwhendecidingonpackagingforproducts?·Image·productionprocessThepackagingofourproductsisinfactakindofadvertisementforourproducts.Sowhe
7、nwedecideonpackagingforproductswemustfirstconsiderifthepackagingcanreflecttheimageofourproducts.Itmustbestrepresentthequalityofourproductsthroughitsdesignandlayoutwhichcanattractourcustomerstobuyourproducts.Thepackagingshouldshowthedistinctivefeaturesofourproductssothatev
8、erycustomercanhaveabetterunderstandingofourproductsafterjusttakingalookatourproducts. Andweshoul
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