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1、永辉超市快乐国庆促销策划报告otherstaffoftheCentre.Duringthewar,ZhuwastransferredbacktoJiangxi,andDirectorofthenewOfficeinJingdezhen,JiangxiCommitteeSecretary.Startingin1939servedasrecorderoftheWestNorthOrganization,SecretaryoftheSpecialCommitteeAfterthevictoryofthelongMarch,hehasb
2、eentheNorthwestOfficeoftheFederationofStateenterprisesMinister,ShenmufuguSARmissions,DirectorofNingxiaCountypartyCommitteeSecretaryandrecorderoftheCountypartyCommitteeSecretary,Ministersand7一、活动背景经过“五一”和“端午节”两大节日促销活动的开展,永辉超市的销售量有大幅度的提升,而接下来国庆节的到来,将会是一个重要的促销时机,因此为抓住这一
3、节日的促销契机,永辉超市特别策划了本次促销活动。二、活动目的1.增加销售量、扩大销量;2.吸引新客户、巩固老客户;3.应对竞争,争取客户;4.增加消费者的冲动消费;5.提升营业额;6.加强消费者对超市的认同度;7.造势,创造购物气氛;8.建立与客户之间长期稳定的客情关系。三、活动时间2011年9月29日——2011年10月8日四、促销主题“欢乐国庆欢乐送”五、促销地点重庆南坪万达广场永辉超市六、促销方式(一)十一伴你行,折价陪到家!otherstaffoftheCentre.Duringthewar,Zhuwastransfer
4、redbacktoJiangxi,andDirectorofthenewOfficeinJingdezhen,JiangxiCommitteeSecretary.Startingin1939servedasrecorderoftheWestNorthOrganization,SecretaryoftheSpecialCommitteeAfterthevictoryofthelongMarch,hehasbeentheNorthwestOfficeoftheFederationofStateenterprisesMinister,
5、ShenmufuguSARmissions,DirectorofNingxiaCountypartyCommitteeSecretaryandrecorderoftheCountypartyCommitteeSecretary,Ministersand71、活动时间:9月29日——10月8日2、特价商品范围:品类单品原价(元)现价(元)差价(元)饮料2.5L可口可乐86.81.22.5L花生奶8.871.82.5L雪碧7.86.51.3油5L金龙鱼油调和油6859.98.11.8L金龙鱼菜籽油252051.8L金龙鱼大豆油24.
6、519.55膨化食品类可比克烤肉味150g3.52.80.7艾比利薯片麻辣味150g2.82.30.5妙脆角沙爹牛肉味150g3.83.20.6速溶饮品雀巢咖啡原味38g40355雀巢果汁40g129.92.1otherstaffoftheCentre.Duringthewar,ZhuwastransferredbacktoJiangxi,andDirectorofthenewOfficeinJingdezhen,JiangxiCommitteeSecretary.Startingin1939servedasrecorderof
7、theWestNorthOrganization,SecretaryoftheSpecialCommitteeAfterthevictoryofthelongMarch,hehasbeentheNorthwestOfficeoftheFederationofStateenterprisesMinister,ShenmufuguSARmissions,DirectorofNingxiaCountypartyCommitteeSecretaryandrecorderoftheCountypartyCommitteeSecretary
8、,Ministersand7卡夫果汁40g10.89.90.9除以上产品以外还有我们还准备了另外30种产品进行特价促销,具体如下:(1)节日酒水,原价38元得长城干红葡萄酒现在只需28元,数量有限,售完为止(2)节日水果(苹果,香蕉,芒果,哈密瓜,火龙果,新疆提