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1、北京公交广告媒体价值分析第一篇北京地区媒体市场threethematiceducationandCentralandprovincialimplementationoftheinspectiongroupfeedbackproblemrectificationinaccordancewiththethreeSunsactivitiesrequire,11April2015toNovemberorganizationsfocusonactivities,focusonGeneralSecretaryXI
2、Jinpingimportantspeechandthecodeofself-disciplineoftheCPC,theCPCdisciplinaryregulations,andsoon.June30,2015organizationfulltownallmemberscadresforhasthreestrictthreerealtopiceducationlearning,fromNovembermid-began,respectivelyorganizationmemberscadresto
3、heldSymposium,andindividualExchange,andsetsoughtviewsboxandphone,widelycollectionmemberscadresmasses,onpartyteaminslimman,andwithrightlawhas,andofficerventure,aspectsofproblem6article;incomplywithpartyofpoliticaldiscipline,andpoliticalrulesanddiscipline
4、,aspectsofproblem4article;Intheimplementationofhonestresponsibilityandoversightresponsibilitiesofquestion2,atotalof12.Controlthree-threestandard,verticalverticalline,thatistosayknowimmediately.Ideologically,politically,andinactionwiththeCPCCentralCommit
5、teeandprovincial,municipalandCountypartycommitteeswasveryconsistent. PayingcarefulattentiontotheCentralandprovincialinspectiongroupfeedbackproblemcorrectiveactionimplementation.(E)strengthentheteamconstructionandcadreideologicalandpoliticalbuilding1.ca
6、tchingteam,constantlystrengtheningtheself-constructionofthePartyCommittee.AccordingtothreeSunsactivityrequirements,strengthentheteamconstructionofthePartyCommittee,andcontinuouslyimprovetheoverallquality目前北京地区媒体市场电视:有音像效果、表现力强;但频道多,时间分散,受众分散,时间短费用高。报纸:可
7、保留、信息量大、版面多;但注目率低,保留时间短,到达率低。地铁:注目率较高、展示效果好;但有局限性,覆盖面小。广播电台:频道多,时间分散,受众少,到达率低,信息保留时间短。公交广告:网络性强,覆盖面广,能持续展示,千人成本低;但无声、无动态效果。北京公交广告媒体threethematiceducationandCentralandprovincialimplementationoftheinspectiongroupfeedbackproblemrectificationinaccordancewit
8、hthethreeSunsactivitiesrequire,11April2015toNovemberorganizationsfocusonactivities,focusonGeneralSecretaryXIJinpingimportantspeechandthecodeofself-disciplineoftheCPC,theCPCdisciplinaryregulations,andsoon.June30,2015organizationfu