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ID:9425675
大小:2.42 MB
页数:37页
时间:2018-04-30
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1、PART1THEORYOFFASHIONDESIGNLesson1WhatIsFashion?概述了流行的基本概念和特性。Fashion,whichisasoldastimeandasnewastomorrow,isoneofthemostpowerfulforcesinourlives.Itinfluenceswhatwewear,thewaywetalk,thefoodsweeat,thewaywelive,howandwherewetravel,whatwelookat,andwhatwelistento.Fashionisw
2、hatleadsustodiscardaproductthatisstillusefulbutisnolonger“in.”①Itisalsowhatmakesussometimeswearmoreclothesthanwemayactuallyneed,andsometimeslessthanisneededtoprotectUSfromthecoldorthesun.Theintensitywithwhichchangesinfashionarefollowedbypeopleeverywhereonalllevelsofsoc
3、ietyisevidenceofitssocialsignificanceanditsimpactonhumanbehavior.②Tobe“outoffashion”isindeedtobeoutoftheworld.TheLanguageofFashionManydefinitionsoffashionhavebeengivenbywiseandwittyorlearnedmenandwomen.Forexample,toOscarWilde.“fashionisaformofuglinesssointolerablethatw
4、ehavetoalteriteverysixmonths.“AndaccordingtoAmbroseBierce.“fashionisadespotwhomthewiseridicule…andobey.”Thoreauphilosophizedthat“everygenerationlaughsattheoldfashionsbutfollowsreligiouslythenew.”AndShakespearewrotethat“fashionwearsoutmoreapparelthantheman.”(3)FashionMe
5、ansConsumerAcceptanceAmongthecountlessdefinitionsOffashion,theonefromWebster’slatestunabridgeddictionary(theThirdInternational)comesveryclosetowhatprofessionalsmeanwhentheyusetheword:theprevailingoracceptedstyleindressorpersonaldecorationestablishedoradoptedduringapart
6、iculartimeorseason.Themostwidelyrecognizedfashionauthority,thelateDr.PaulH.Nystrom,definedfashioninsimilarwordsas“nothingmoreorlessthantheprevailingstyleatanygiventime.”④Thus,afashionisalwaysbasedonaspecificstyle.Astyle,however,doesnotbecomeafashionuntilitgainsconsumer
7、acceptance,anditremainsafashiononlyaslongasitisaccepted.Forexample,bowties,taperedjeans,crinolineskirts,andchemisedressesareandwillalwaysbestyles,buttheycanonlybecalledfashionsifandwhentheybecomeprevailingstyles.Itisclearlypossible,moreover,foraparticularstyletocomeina
8、ndgooutoffashionrepeatedly.Someexamplesofsuch‘‘insandouts”offashionarepeasantblouses,sheathdresses,paddedshoulders,an
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