跳蚤街二手交易平台商业计划书

跳蚤街二手交易平台商业计划书

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页数:39页

时间:2018-04-20

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1、跳蚤街计划书单位:日照职业技术学院团队:蚂蚁小队团队介绍队名:蚂蚁小队口号:热爱、极致、专注成员介绍队长:曹琪负责:项目创意提出、汇总团队意见、统筹项目的规划。座右铭:没有做不好的事,只有做不好事的人。队员:曹杨杨负责:策划书现场演示的制作、资料收集。座右铭:成熟的人不问过去,聪明的人不问现在,豁达的人不问未来。队员:王玉负责:提供项目制作方面的技术支持。座右铭:不求做得最好,但求做的更好。队员:张锋负责:策划书的撰写、完善创意想法。座右铭:人生的成功不在于拿到一副好牌而是怎样将坏牌打好。目录一、项目简介···········

2、··················································—1—1.1项目概述··························································—1—1.2项目设计··························································—2—1.3项目宗旨··························································—2—1.4团队介绍··

3、························································—2—二、市场分析·····························································—3—2.1市场背景··························································—3—2.2市场机会及环境····················································—4—2.2.

4、1移动互联网的普及·············································—4—2.2.2智能手机趋于饱和的市场·······································—5—2.2.3移动上网的常态化·············································—6—2.2.4校园二手市场的不足···········································—7—2.3市场调研·······················

5、···································—7—2.4竞争分析··························································—9—2.5SWOT分析························································—11—2.5.1优势分析(strength)·········································—11—2.5.2劣势分析(weakness)········

6、································—12—2.5.3机会分析(opportunity)······································—13—2.5.4威胁分析(threat)···········································—14—三、可行性分析··························································—14—3.1目标及方案可行性······················

7、···························—14—3.2经济可行性·······················································—14—3.3环境可行性·······················································—15—3.3.1网络环境···················································—15—3.3.2消费群体····························

8、·······················—15—3.3.3支付体系···················································—15—3.3.4物流配送······································

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