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1、基于产品生命周期的企业可持续发展战略"Sustainabledevelopmentstrategy"anditsrealizationinsocialeconomicactivitiesarebecomingthefocusofattentionfromallwalksoflifeinapersonwithbreadthofvision,enterprisedevelopmenttrendofthisirreversibleinfacingnewchallengesandopportunities.Modernenterprisesarenotonlythebas
2、icunitsforpeopletoengageineconomicactivities,butalsothebasicunitforpeopletoengageinecologicalactivities,andtheirbehaviormusttakeintoaccountbotheconomicandsocialbenefits.Howtoseekforitsownsurvivalanddevelopmentundertheconceptofsustainabledevelopment,andthecoordinationandcombinationofec
3、onomicbenefitsandsocialbenefitsasanewgoal,isanimportanttopicintheformulationofmodernenterprisestrategy.First,thenecessityandimportanceofsustainabledevelopmentforthesurvivalofenterprisesWiththecontinuousincreaseofthevoiceofsustainabledevelopmentandtheincreasingawarenessofpeople,theenvi
4、ronmentalbehaviorofenterprisesisfacingincreasinglysevereandrealisticpressure.Firstofall,theenvironmentallawsandregulationshavebeenpublished,whichimposemoreandmorebindingforceontheenvironmentalbehaviorofenterprises.Intheinternational,globalandregionalenvironmentalprotectionlegaldocumen
5、tsinvolvedinthefieldmoreandmorewidely,andmorewithinternationaltrade,thetradebarriersarefromtariffbarrierstogreenbarriersismoredemanding;athome,"Chinatwenty-firstCenturyagenda"andtomake"sustainabledevelopmentstrategy"asabasictheproposedpolicy,haspointedoutaroadofsustainabledevelopmentf
6、ordomesticenterprises,andsince1996theimplementationofinternationalstandardsandISO14000standardsputforwardclearstandardsandnormsfortheenvironmentalbehaviorofenterprises.Secondly,inthefaceofexcessiveexploitationofresources,energyandenvironmentaldeterioration,people'senvironmentalconcept
7、hasundergoneafundamentalchange."Naturalresourcesareinexhaustibleresources","free"concepthasbeenabandoned,peoplebegantorealizethenaturalresourcesandenvironmentalcapacityislimited,shouldbein"highinvestment,highconsumption,lowefficiency,lowoutput"asthemainfeatureofthe"resource-basedecono
8、my"to
