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1、OnNegativePragmaticTransferinInterculturalCommunicationAbstractTheterm"transfer"isfirstdefinedbybehavioriststorefertotheprocessofautomatic，uncontrolledandsubconscioususeofpastlearnedbehaviorintheattempttoproducenewresponses.Pragmatictransferisoneoftheimportantcontentsofinterlangua
2、gepragmaticsstudy.Accordingtothepragmaticknowledgetransferred,pragmatictransfercanbedividedintopragmalinguistictransferandsociopragmatictransfer.Accordingtoeffectsarisingfrompragmatictransfer,itcanalsobedevidedintopositivetransferandnegativepragmatictransfer.Andtheacrosslanguagean
3、dcross-culturalresearchesoflanguagelearninghaveconstantlyrevealedthelearners'negativetransferfromnativelanguagetotargetlanguage,whichimpedesleaners'study.Onthebasisofthepreviousresearches,thispaperbeginswiththedefinitionandunderstandingofthetermslikepragmatictransfer,intercultural
4、communication,andintroducesthecurrentsituationofnegativepragmatictransferresearch.Then,theauthoranalyzestheprimarymanifestationsofnegativepragmatictransferatthelevelsoflexis,syntax,text,values,politenessstrategies,socialcontactcustomsandthoughtpatternsfromlanguageandsocialaspects.
5、Finally,somecorrespondingstrategiesareputup,thatis,toenforcetheteachers'andthelearners'understandingofnegativetransfer,toencouragelearnerstothinkinnativewaysandtocomparethedifferencebetweentheChineseandWesternculture.Peoplecannotonlypromotelanguageacquisitionandteaching,butalsohel
6、ptoreducemisunderstandingsandfailuresininterculturalcommunicationbyknowingthespecificpragmatictransferinreallifeandsomerelevantstrategies.Keywords:interculturalcommunication;pragmatictransfer;negativepragmatictransfer;strageties摘要“迁移”最初由行为主义心理学家提出，指在学习新知识的过程中，对已有的知识进行自动的潜意识的利用过程。语
7、言迁移是语际语用学所研究的重要内容，根据所迁移的语用知识，语用迁移可以划分为语用语言负迁移与语用社会负迁移两类；根据迁移所产生的效用划分，语用迁移通常还可以分为：语用正迁移和语用负迁移。言语学习的跨语言、跨文化研究不断的揭示出学生从母语到目标语的负迁移现象，对学习者起阻碍作用。本文基于前人对语用负迁移的优秀成果，首先阐述了“语用迁移”，“跨文化交际”等概念的定义，并回顾了语用迁移研究的现状。接下来，从语言与社会层面上分析了语用负迁移在词汇、句法、篇章、价值观、礼貌策略、社会习俗、思维方式上的具体体现。最后，作者在以上分析的基础上，提出了相应的对策：鼓励学生
8、用目标语思维，加深教师和学生对负迁移的认识和理解，同时对比中西文化
