small businesses strategies in times of crisis empirical evidence from the province of pesaro-urbino

《small businesses strategies in times of crisis empirical evidence from the province of pesaro-urbino》由会员上传分享，免费在线阅读，更多相关内容在教育资源-天天文库。

1、10thGlobalConferenceonBusiness&EconomicsISBN:978-0-9830452-1-2SmallBusinessesStrategiesinTimesofCrisis:EmpiricalEvidencefromtheProvinceofPesaro-UrbinoTheauthorsworkedjointlyonthepaper.However,inthedraftingphase,SimoneSplendianiedited§1,ElisaNobili§2andToninoPencarelli§4.SimoneSplendianiandElisaNobil

2、iedited§3.ToninoPencarelli–tonino.pencarelli@uniurb.itSimoneSplendiani–simone.splendiani@uniurb.itElisaNobili–elisa.nobili@uniurb.itAbstractThisworkaimstounderstandthestrategicbehaviorofsmalllocalbusinessesduringtheglobaleconomiccrisisintheyear2009.Thebriefinitialliteraturereviewonstrategiesrelatedt

3、othecrisisidentifiesprimarystrategicbehaviorrecognizedbymostauthorsasaresponsetothecrisis.Theauthorsthenverifyapplicationsthroughafieldsurvey,carriedoutonasampleofover300sectorallydifferentsmallandmicroenterprisesaffectedbythecrisis.Theresearchshowsacomplexpictureofthecrisis,withunevenandvarieddynam

4、ics.ThestrategicresponsesofSmallBusinessesareoftendefensiveandaimedatreducingtheimpactsofthedecreaseinturnoverandprofitmarginsthroughrationalizationanddownsizingstrategies.Weemphasize,however,alsocasesofactiveresponse,suchasgrowththroughinternalizationorstrategiesaimedatredefiningthebusiness.1.Intro

5、duction:fromglobalcrisistocompanycrisisAccordingtomanyobservers,theglobalcrisisof2008-2010isconfiguredasacascadeprocess,whosesourcewastheburstingoftheAmericanhousingbubblebetween2005and2006.Thecollapseinpropertyprices,partiallyduetothemishandlingofso-calledsubprimemortgages,wasaddedtothedifficulties

6、manyAmericanhouseholdshadinhonoringtheirdebtsandhaspreventedthemfromrefinancingtheirmortgages.Itwasevidentlythebeginningofaperiodofseriousanddeeprecession,markedbyacontractionofrealGDP,asignificantandwidespreaddropindemandand,consequently,productionandemployment.Thisrecessionwascausednotbycompaniesb

7、utbyconsumersseverelyaffectedbythedeclineinhousingprices,stockpriceandjobs(Pellicelli,2009).IntheMarcheregionofItaly,inwhichthefirmsofoursurveyarelocated,theimpactoftheglobalcrisishasproventobeveryhar