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1、钟彬娴在清华学子时代论坛上的演讲AndreaJungTsinghuaUniversit-Ot。23rdGoodafternooneverone。Ian'ttellouhohonoredIamtobehereithoutotalkaboutmthoughtsonleadershipandtosharemexperienesasoneofonlahandfulofomentodarunningamajorglobalorporation。AsIlookoutatallofou。someatthebeg
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4、telletualties--isanenormousprivilegeandadreametrue。Ionsidermselfarelativelreentmemberofanegenerationofbusinessleadersfaedithadi**ingpaeofhangeandaglobaleonomiandpolitialenvironmentthatareredefinedbthedainthistumultuous21stentur。IasofferedthejobasCEOof
5、Avonfourearsago,andithasertainlbeenanexperieneofa第23页lifetimeformeeversine。We'vehadaspetaularsuess,modernizingeverthingaboutthepanfromtoptobottom。Withsalesthatthisearilltop$6。7billionUSDandastokpriehihisatanall-timehigh,e'veertainlhadsomeinredibleresu
6、lts。AvonhasbeennamedoneofFortunemagazine'smostadmiredpaniesande'vemadeBusinessWeek'slistoftheorld'smostvaluablebrandsforthreeearsinaro。Youmanotrealizethis,butAvondoesbusinessin143ountriesandesellourprodutsthroughmorethanfourmillionindependentsalesrepr
7、esentativesthroughourno-famousdiretsellingdistributionmodel。OfalltheountrieshereAvondoesbusiness,Chinaisithoutdoubtourfastestgroingmarket。AvonenteredChinain90,andeerethefirstinternationaldiretsellingpantoopenourdoorshere。Overtheearsehaveadaptedoursell
8、ingtehniquestotheuniqueneedsoftheChineseonsumer。Toda,esellourprodutsinavarietofdifferentas,ithbroaddistributionthrough5,000independentBeautBoutiques,onedandoperatedbentrepreneurshoarebuildingsuessfulAvonbusinesses。Themajorit-morethanthree-quar
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