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1、ThefastfoodshopIntroductionThesocialliferhythmspeedsupmoreandmore,andthefastfoodindustryexistsforalongtime.AlthoughtheChinesefastfoodindustrydeveloprapidly,foreignfastfoodoccupythemarketshare.Withthedevelopmentofsociety,humanhavemoreandmorerequirementoflife.Everyo
2、nehashighrequirementoffood.Thelifetimeofhumanislimited,sothatittakeslittletimetoeat.Thereforefastfoodisnecessarytohuman.Itistrendtoeatfastfood.Thereislargemarketinthefastfood.Investigationshowsthat,whenthepercapitaincomeisaboveon$2000,thetraditionalhouseworkwillsh
3、ifttothesociety.Thefastfoodbusinesswillenterarapid,soChinesefastfoodmarketwilldevelopasourcountryeconomyandintothehigh-speeddevelopmentstage.IntheChinesemarket,Western-stylefastfoodpriceisfarfrompopularacceptabledegreeandthenewfastfoodisfittothewage-earners.Accord
4、ingtothestudy,fastfoodishardtomeettherequirementofcustomers.Therearemanyaspectstoimprove,includingfoodtaste,foodcolour,foodnutrition.Sothatimprovingfoodqualityisnecessary.Buildingfastfoodshopcanmakealotprofit.Settingupafastfoodshop,themanagershouldconsiderthelocat
5、ionandsalesmethods.TheconditionofChinesefastfoodisdirtyandpoor.ManyweaknessesofcurrentChinesefastfoodprovidesagreatmarketopportunitytobuildChinesefastfoodchainstoreforus.Aslongaswecanseizethemarketopportunities,improveChinesefastfoodbusinessanddevelopourowncharact
6、eristic,sowecanoccupyalargermarketshareinthebusinessplan,anditishighlylikelytosucceed.Premises快餐店位置选择考虑因素Fastfoodisakindofconsumefood,sothatthefastfoodshopshouldbelocatedinbusinessstreet.Therearemanycustomers.Locatedinthebusinessstreet,therearemanycompetitors.Only
7、basedonhighfoodqualityandgoodservices,thefastfoodshopcanstandinthemarketanditshouldmeetrequirementofeverycustomer.人流对快餐店位置选择Accordingtothestudy,thehumanisthecentreoffastfoodshop.Thefastfoodshopcanbesetupinthefollowingplace.Firstly,thefastfoodshopcanbesetupnearbyco
8、mpanies.Therearemanywhite-collars,theconsumequalityislarge.Secondly,thefastfoodshopcanbesetupnearbyhouse.Thiskindoffastfoodshopcanattracttheyoungcouplea