BEC中级试题练习.docx

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1、2012年下半年BEC中级考试冲刺试题及答案(1)READING1HOUR　　PARTONE　　Questions1--7　　·Lookatthestatementsbelowandtheinformationonoutdooradvertisingontheoppositepage.　　·Whichsection(A,B,C,orD)doeseachstatement1--7referto?　　·Foreachstatement1--7,markoneletter(A,B,C,orD)onyourAnswerSheet.　　·Youwillneedtousesome

2、oftheselettersmorethanonce.　　　　1Lightingsystemofbillboardchangesseasonally,whichisremote-control.　　2Oneoftheeffectsthatdigitaltechnologyhasonoutdooradvertisingistomakeclearpicturesmoredurable.　　3Digitalimagedadvertisingcansavetimeandlabor.　　4Thecompaniesrequiringoutdooradvertisingcancom

3、municatewithadviserontheInternet.　　5Advertiserscangaugetheirdesignbeforeputtingitintoeffect.　　6Byusingelectronictechnique,advertiserscanfindthemostsuitabledisplaypositiontodooutdooradvertising.　　7Signalsreceivedfromsatellitecanhelpgatherdata.　　　AAdvertisingisveryold.　　BExamplesincludeth

4、eroadsidesignsthattelltravelersthattheycanbuyfreshcornjustdowntheroadorthatthereisarestaurantinthenexttow.n.　　CThusmodernadvertisingwasborn.　　DAdvertisingispartofourdailylives.　　Esuchashelpingtopreventforestfires,ortomakethemwanttobuyacertainproductorservice.　　FAtfirst,thechiefobjective

5、oftheseagencieswastosellspaceinthevariousmedia,mainlynewspapersandmagazines.　　GThefirstprintedadvertisementintheEnglishlanguageappearedin1478,morethanacenturybeforeShakespeare'sfirstplaywasproduced.13HowdidMr.Edwin'saccentbringtroubletohiswork?　　AHecouldnotgetalongwellwithhiscolleagues.

6、　　BHemademistakesatworkjustbecauseofhisaccent.　　CHistalentandpassionforworkwereignored.　　DBothBandC.　　14WhatwouldhappenifMr.Edwindidn'ttrytogetridofhisaccent?　　AHemightmakelessthan$51,000ayearatthemanufacturingcompany.　　BHecouldnotordersuccessfulshipmentsanymore.　　CHischancesofgettingpr

7、omotedtoseniormanagementwouldn'tbegood.　　DHewouldpushhimselftoohardineducationbecausehewastoosensitive.　　15HowdosomeAmericansthinkofpeoplewithaccents?　　ATheythinkpeoplewithaccentsarenotintelligent.　　BTheythinkpeoplewithaccentsdon'tdeservetobepromoted.　　CTheythinkpeoplewithaccen