流利说商务英语Level4-Unit1-Part4-Key-Company-Elements.doc

《流利说商务英语Level4-Unit1-Part4-Key-Company-Elements.doc》由会员上传分享，免费在线阅读，更多相关内容在教育资源-天天文库。

1、流利说商务英语Level4Unit1Part4KeyCompanyElementsmissionstatementAcompany'smissionstatementdefinesitspurpose,goals,andvision.Agoodmissionstatementismorethanjustwords.Astrongmissioncanmotivateemployeesandattractnewtalent.Theirmissionstatementhasremainedunchangedforfiftyyears.Theirmiss

2、ionistoempowereveryonetoachievetheirfullpotentialandbecomeaglobalcitizen.businessstrategyAbusinessstrategydefineshowacompanywillachieveitsgoals.Itisusuallydecidedbyaleadershipteamthatincludesthecompany'sCEOandBoardofDirectors.Abusinessstrategytypicallycoversaperiodofthreetofi

3、veyears.Frequentchangesinbusinessstrategyoftenindicateacompanyisunstable.Theysaidthattheircurrentdeclineinsaleswouldnotaffecttheirbusinessstrategy.Theyneedaninnovativebusinessstrategytoincreaserevenue.organizationalstructureAnorganizationalstructuredetermineshowactivitiesared

4、irectedwithinacompany.Theseactivitiesincludeacompany'srules,responsibilities,andjobfunctions.Ifacompanymergeswithanother,itislikelytoexperiencechangestoitsorganizationalstructure.Thefutureorganizationalstructureofthecompanyisstillunderdiscussion.Thecompanyadoptedaneworganizat

5、ionalstructureafterbeingacquired.organizationalcultureCompanycultureisasystemofsharedvaluesandbeliefswithinanorganization.Forexample,Huaweidefinesitsorganizationalcultureas"wolf-culture."Itencouragesitsemployeestoworktogether,embracechallenges,andbesensitivetomarkettrends.Ifa

6、culturedoesnotkeepemployeesmotivated,itmayhurtacompany'sproductivity.Thecompanyencouragesacultureofcreativityandfreediscussion.Itscompanycultureiscenteredonthehealthandwell-beingofemployees.Whyshouldacompanyinvestinitsculture?Itcanaffectemployeemotivation.