8127商务英语阅读试题a

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1、密封线内不要答题试卷编号：8127座位号浙江广播电视大学2006年春季学期期末考试《商务英语阅读》试题2006年7月题号一二三四总分得分得分评卷人PartIMultiplechoiceCompletethesentencesbychoosingfromthewordsbeloweachsentence（每小题1分，共20分）1.Thecontinuedprosperityneeds___________.A.managementB.corporationC.innovation2.Asiancarcompanies________toattractthedisc

2、erningwesternbuyers.A.developcheapercarsB.producecompetitiveadvantagesC.turntoefficientmethods3.Accountingfirmsfrequently_________theirauditclients.A.buymanagementskillsfromB.sellconsultingservicestoC.provideauditassignmentfor4.Thepersonwhoisresponsibleforanindividualbankiscalled____

3、___.A.bankmanagerB.financialadvisorC.accountant5._______meansusingtheInternetandawebsitetopromoteproductsorservices.A.On-linesupportB.WebsupportC.Advertisingontheweb6.Massmediapromotionaimstoinfluencepublicperception,notonlytarget_____.A.competitorsB.consumersC.products7.Owingtobothd

4、omesticcircumstancesandforeigninfluences,______isnolongertheprincipalcontradiction.A.productionlevelB.classstruggleC.socialistconstruction8.Someorganizationscancompletelyredefine______theyconductbusinesstoachievesuperiorcompetitiveadvantage.A.whatB.whenC.how9.Bystudyingbusiness,youca

5、nbecome______andinvestorandbeabetteremployee.A.informedaconsumermoreB.informingmoreconsumersC.amoreinformedconsumer10.Thefactorsofsupplyanddemandgenerally______thepricethatconsumerspayproducersforgoodsandservices.A.addtoB.influenceC.cutdown11.Marketsare______asconsumerandindustrialma

6、rkets.A.classifiedB.classifyingC.classifies12.The______couldbetheprecursortoapotentialglobalmonetaryunitinthesecondhalfofthe21thcentury.A.euromonetaryunitB.AmericandollarC.poundsterling13.Internationalbusinessencompassesallbusinessactivitiesthatinvolve_______.A.exchangewithinnational

7、boundariesB.exchangesoutsidenationalboundariesC.exchangesacrossnationalboundaries14.Anation’s______isthedifferencebetweentheflowofmoneyintoandoutofthenation.A.balanceoftradeB.balanceofpaymentsC.paymentofbalance15.Labelingprovidescustomerswithproductinformation,someofwhichisrequiredby

8、_____.A.lawB