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1、Universityisaninvestmentwithagreatreturn,whichbreedsmultiplechancestomakeself-improvementanddevelopnewinterest.Myinterestincommunicationandmediahasbeencontinuouslydeepenedalongwiththeaccumulationofknowledgeandexperienceinthisfield.SpecializinginMarketinginCentralUniversityofFinanceandEconom
2、icshasprovidedmeopportunitiestoprepareforfuturestudyrelatingtomediaandcommunication.Ontheonehand,throughsystematiceducationinmarketing,Ihaveequippedmyselfwithknowledgeregardingmarketingcommunication,statisticalanalysisandvisualthinking.Forinstance,Icametounderstandhowtodevelopcommunicationa
3、ndmarket-positioningstrategiesbasedonconsumerneeds.In-depthunderstandinginmarketinghaslaidabasictheoreticalfoundationtolearnmedia.Ontheotherhand,engaginginmultiplecasesanalysisonmarketingandbusinessprojects,Icultivatedfundamentalabilitiestolearnmedia,suchascomprehendingcapability,communicat
4、ionskills,statisticalandlogicalanalyzingability.Ibelievethewell-foundedmarketingandcommunicationknowledgewillmakeagoodstartformetoprogresstopostgraduatestudyinmediafield.However,academicaspectisonlyasmallpartthatsupportsme.IamdeeplyawarethatalthoughIaminterestedinmediaandcommunication,mykno
5、wledgeinhandisonlyadropintheocean.Amultitudeofactivitiesenabledmetocomprehendmediafrompracticalperspectiveandhonemyoperationalcapacity.JoininginPropagandaDepartmentinStudentUnion,Igotfurthercontactwithcommunicationandmediafield.Engagingintheoperationprocess,Ienrichedmyconcepts,values,operat
6、iontypesandfunctionsofnewmedia.Forexample,inregularthematiceducationactivity,Iwasresponsiblefornewsmaterialscollecting,processingandpublishing.Inthisprocess,Iidentifiedcustomerneedseffectivelyandthustoprovidethemostsuitableplatformforactivities.Aspositionpromotion,Iearnedmorechancestoimmers
7、emyselfinmediamanagement.TakingchargeofbothPropagandaDepartmentandNewsCenter,Istrengthenedmyknowledgeinmediaandcommunication.Indailyjob,Igotfamiliarwithnewscollecting,editingandphotograpingandsoon.Alongwithin-depthunderstanding,IcreatedpublicuniversityWe
