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1、apeekintoyourconsumer’sfuture2020DisclaimerTheinformationinthisreportisprovidedonan“asis”basis.ThisdocumentwasproducedbyandtheopinionsexpressedarethoseofGoogle,AsianConsumerIntelligencePteLtd,Qualtricsandotherthirdpartiesinvolvedasofthedateofwritingandaresubjecttochange.It
2、hasbeenpreparedsolelyforinformationpurposesoveralimitedtimeperiodtoprovideaperspectiveonthemarket.Projectedmarketandfinancialinformation,analysesandconclusionscontainedhereinshouldnotbeconstruedasdefinitiveforecastsorguaranteesoffutureperformanceorresults.Google,AsianConsu
3、merIntelligencePteLtd,Qualtricsoranyoftheiraffiliatesoranythirdpartyinvolvedmakesnorepresentationorwarranty,eitherexpressedorimplied,astotheaccuracyorcompletenessoftheinformationinthereportandshallnotbeliableforanylossarisingfromtheusehereof.Googledoesnotprovidemarketanaly
4、sisorfinancialprojections.Inmanyways,theworldinThisrapiddigitizationConsumerinsightshave2020looksnothinglikeitusheredinnewexpectationsneverbeenmoreimportant,didadecadeago.In2010,ofpersonalizationandparticularlyinaregionasAsiawashometo764millionreal-timedialoguebetweendiver
5、seanddynamicasinternetusers.Digitalwasbrandsandtheircustomers.ours.OnlybydiscerningnascentandtrendswereAswegraduatefromthewhatmatterstocustomersoftenimportedfromthemobileeraintotheageareweabletodeliverWest.Fastforwardtenyears,ofambientcomputing,relevantproductsandandthisis
6、nolongerthecase.advancementsintechnologyexperiences.TosucceedinToday,thereareover2.3thatofferalways-onthisincreasinglycomplexbillioninternetusersinAsia.1assistance,blurthelinesandcrowdedlandscape,Infrastructureimprovementsbetweenonlineandofflinebrandsneedtooffervalueandaff
7、ordabledevicesmadeexperiences,andacceleratebyunderstandingwhattheirthewebavailabletovirtuallythepaceofprogresscustomersthink,believe,everyoneandfosteredawilldrivethisbehavioralexpect,andaspiretowards.mobile-onlymentality.Creativeevolutionforward.ItwillIhopetheconsumershift
8、sthinkersleveragedthelackrepresentaparadigmshiftinthisreportwillinspireyouoflegacysystems