资源描述：
《ups-2019工业采购趋势洞察报告（英文）-2019.8.pdf》由会员上传分享，免费在线阅读，更多相关内容在行业资料-天天文库。
1、2019UPSAsiaPacificINDUSTRIALBUYINGDYNAMICSSTUDYNotone,butmany-thebusinessfacesofAsiaCONTENTS03>ForewordBySylvieVanDenKerkhof,VicePresidentofMarketing,UPSAsiaPacificRegion.04>GlobalIndustrialBuyingataGlanceUnderstandingthedifferencesinpurchasingbehaviourofbuyersacrossAsia,theU.S.andEuropewillb
2、ecrucialinenablingmanufacturerstostandoutagainstcompetitorsinacrowdedmarketplace.11>ShiftingProcurementModelsEcommercehasdisruptedthetraditionalprocurementmodel,threateningtheroleofdistributors.18>SourcingGoesInternationalMorerobustinternationalsourcingisontheriseeverywhere–ourworldisshrinkin
3、g,afterall–thoughdomesticsourcingstillholdsstrongopportunitiesinkeyAsianterritories,especiallyJapan.25>Post-SalesShiftsAnexcellentreturnsoperationpresentsuniquechancestocompletethecustomerexperienceinasatisfyingway,addingvalueandcreatingloyalty.29>LookingForwardLearnmoreabouthowtheseinsightsw
4、illimpactyourbusiness.>MethodologyTheUPSIndustrialBuyingDynamicsAsiaPacific31Studyisbasedonasurveyof600buyersbasedinChina,JapanandThailand.2Foreword
5、GlobalIndustrialBuyingataGlance
6、ShiftingProcurementModels
7、SourcingGoesInternational
8、Post-SalesShifts
9、LookingForward
10、MethodologyThis2019UPSIndust
11、rialBuyingDynamics(IBD)AsiaAswitheverynationandeveryeconomytoday,globalPacificStudylooksatbuyingpracticesinthreeimportantchangesaffectAsia’sbuyingdynamics.OurstudyAsiannations–China,Japan,andThailand.WeseebuyingidentifiesandanalyzesthreeimportantAsiantrends:dynamicsincommon,butculturalandecon
12、omicfactorsstarklydistinguishpurchasingbehaviorsineachcountry.AShiftingProcurementModel.Ecommercehasdisruptedthetraditionalprocurementmodel,>InChina,manufacturersfaceapersistentriseinthreateningtheroleofdistributors.Buyersincreasinglydomesticcompetitionatthesametimelocaldemanduseecommerceford
13、irect-from-manufacturer(DFM)isfallingoff.Increasingly,Chinesecompaniesseekingsalesandforpurchasesfromonlinemarketplaces.growthhavenochoicebuttolookforexpansionAlso,business-to-business(B2B)companiesarenewlyinternationally.exploringdigitalopti
