高考英语 阅读微技能训练 广告类.doc

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1、阅读微技能训练9—广告类I.广告类文章的特点高考广告类短文贴近学生生活，如学习、旅游、保健、购物、招生、招聘、餐饮、网络交流等。这类短文的特点有以下几点：1．篇幅短小，形式灵活，信息量大。无论整篇广告还是数则小广告，都很短小精悍，但其中的信息可能较多甚至较为纷繁。2．用词和句法简练。广告用词简单，句法以简单句为主，目的是为了让读者一目了然，很快捕捉到信息。3．专有名词和缩略词多。广告涉及的商品和活动以及人物等经常以专有名词出现，而时间、地点等经常以缩略词出现。4．生词多而且没有中文注释。广告领域众多、涉及面广，因此会

2、有生词，但往往不影响阅读。[Example1]WELCOMWelcometoWindsorCastle,theoldestandlargestoccupiedcastleintheworld.Windsorisoneoftheofficialresidences（住所）oftheQueen,whosometimesstayshere.AudiotoursFreeaudiotoursareavailableonleavingtheAdmissionCentreatthestartofyourvisit.Thereisa

3、descriptiveaudiotourforblindandpoor-sightedvisitors.GuidedtoursVisitorscanexplorethehistoryoftheCastlethroughatourofthePrecinctswithanexpertguide.ToursdepartatregularintervalsthroughoutthedayfromtheCourtyardandfinishattheentrancetotheStateApartments.Visitorswit

4、hchildrenForthosevisitingwithchildren,aspecialfamilytourandvariousactivitiesareofferedduringschoolholidaysandatweekends.Pleasenotethat,forsafelyreasons,pushchairsarenotpermittedintheStateApartments.However,babycarriersareavailabletoborrow.StGeorge’sChapelVisito

5、rsarrivingattheCastleafter15:00fromMarchtoOctoberareadvisedtovisitStGeorge’sChapelfirstbeforeitcloses.ShoppingShopsofferawiderangeofsouvenirsdesignedfortheRoyalCollection,includingbooks,postcards,china,jewellery,andchildren’stoys.PleaseaskattheMiddleWardshopabo

6、utourhomedeliveryservice.RefreshmentsBottledwatercanbepurchasedfromtheCourtyardandMiddleWardshops.FormApriltoSeptembericecreamisalsoavailable.VisitorswishingtoleavetheCastleforrefreshmentsinthetownmayobtainre-entrypermitsfromthecastleshops.Eatinganddrinkingaren

7、otpermittedintheStateApartmentsorStGeorge’sChapel.PhotographyandmobilephonesNon-commercialphotographyandfilmingarewelcomedintheCastle.Photography,videorecordingandfilmingarenotpermittedinsidetheStateApartmentsorStGeorge’sChapelinconsiderationofothervisitors.Sec

8、urityAsWindsorCastleisaworkingroyalpalace,visitorsandtheirbelongingsshouldgetthroughairport-stylesecuritychecks.Forsafetyandsecurityreasonsaone-waysystemoperatesalongthevisi