资源描述:
《2014年全球物联网市场研究报告.pdf》由会员上传分享,免费在线阅读,更多相关内容在行业资料-天天文库。
1、TheInternetofThings:TheFutureofConsumerAdoptionACQUITYGROUP’S2014INTERNETOFTHINGSSTUDYBasedonmorethan2,000consumersurveysacrosstheU.S.,AcquityGroup’s2014InternetofThings(IoT)Studyexaminesconsumeradoptionofconnecteddevicesandsmarttechnologynowandinthefuture
2、.TableofContentsEXECUTIVESUMMARY3MAINSTREAMADOPTIONOFIOT4GROWTHINWEARABLEANDFITNESSTECH5CONSUMERAWARENESSOFIOT6OVERCOMINGBARRIERS7GENDERPERSPECTIVES9CONCLUSIONSANDRECOMMENDATIONS10METHODOLOGY11©2014AcquityGroup,LLC.Allrightsreserved.2014InternetofThingsStu
3、dy
4、02EXECUTIVESUMMARYDefinition:TheInternetofThings(IoT)describestheDevicesareenabledtosenseandtransmitphenomenonofeverydayinformationonline,offeringconsumersgreaterdevicesconnectingtoinformationandinfluenceovertheirenvironment.theInternetthroughtinyPrevio
5、uslyunconnectedobjectscannowbeaccessedembeddedsensorsanddigitallyandcontrolledfromanywhereonavarietycomputingpower.ofdevices,includingmobile,desktopandtablets.WhiletheInternetofThingsisstillinitsAsaleadingdigitalagencythatisnowpartofinfancy,thistechnologyi
6、spoisedformassiveAccentureInteractive,AcquityGroupsurveyedgrowthinthenextdecade.Wearealreadymorethan2,000U.S.consumersontheirseeingcomputer-andsensor-infusedbehaviorandpreferenceswhenitcomestoobjectsinavarietyofindustries,includingtheInternetofThingsandexp
7、ectedadoptionautomotive,energy,consumerelectronicsofconnectedtechnology.Basedonthedata,andin-homeappliances.thiswhitepaperprovidesanin-depthlookintoconsumerbehavioracrossavarietyAsitbecomeslessexpensivetointegrateofareasrelatedtoconnectedtechnology,technol
8、ogyintophysicalobjects,wewillincludingcurrentandfutureadoptionplansseemoreapplicationandadoptionofandpotentialbarrierstomassconsumerthistechnology.penetration.ForB2BandB2Ccompanies,theresearchprovidesafullpictureintoTheInternetofThingswillhavemajorhowconsu
9、mersviewIoTtechnologyandtheimplicationsforbothbusiness-to-businessgrowthpotentialofthismarketinboththe(B2B)andbusiness-to-consumer(B2C)shortandlongterm.companiesinthenextfiveyears.©2014AcquityGroup,LLC.Allrig