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1、URBANWORLD:THEGLOBALCONSUMERSTOWATCHAPRIL2016HIGHLIGHTS213383PercapitaspendingNinegroupsofUrbandemographicsincreasinglyimportantconsumerstowatchshiftingInthe25yearssinceitsfounding,theMcKinseyGlobalInstitute(MGI)hassoughttodevelopadeeperunderstanding
2、oftheevolvingglobaleconomy.AsthebusinessandeconomicsresearcharmofMcKinsey&Company,MGIaimstoprovideleadersinthecommercial,public,andsocialsectorswiththefactsandinsightsonwhichtobasemanagementandpolicydecisions.TheLauderInstituteattheUniversityofPennsy
3、lvaniarankedMGItheworld’snumber-oneprivate-sectorthinktankinits2015GlobalThinkTankIndex.MGIresearchcombinesthedisciplinesofeconomicsandmanagement,employingtheanalyticaltoolsofeconomicswiththeinsightsofbusinessleaders.Our“micro-to-macro”methodologyexa
4、minesmicroeconomicindustrytrendstobetterunderstandthebroadmacroeconomicforcesaffectingbusinessstrategyandpublicpolicy.MGI’sin-depthreportshavecoveredmorethan20countriesand30industries.Currentresearchfocusesonsixthemes:productivityandgrowth,naturalres
5、ources,labormarkets,theevolutionofglobalfinancialmarkets,theeconomicimpactoftechnologyandinnovation,andurbanization.Recentreportshaveassessedtheeconomicbenefitsoftacklinggenderinequality,aneweraofglobalcompetition,Chineseinnovation,anddigitalglobaliz
6、ation.MGIisledbythreeMcKinsey&Companydirectors:JacquesBughin,James Manyika,andJonathan Woetzel.Michael Chui,Susan Lund,Anu Madgavkar,andJaana RemesserveasMGIpartners.ProjectteamsareledbytheMGIpartnersandagroupofseniorfellows,andincludeconsultantsfrom
7、McKinsey&Company’sofficesaroundtheworld.TheseteamsdrawonMcKinsey&Company’sglobalnetworkofpartnersandindustryandmanagementexperts.Inaddition,leadingeconomists,includingNobellaureates,actasresearchadvisers.ThepartnersofMcKinsey&CompanyfundMGI’sresearch
8、;itisnotcommissionedbyanybusiness,government,orotherinstitution.ForfurtherinformationaboutMGIandtodownloadreports,pleasevisitwww.mckinsey.com/mgi.Copyright©McKinsey&Company2016URBANWORLD:THEGLOBALCONSUMERSTOWATCHAPRIL2016RichardDobbs
9、LondonJaanaRemes
