高考英语阅读理解专题选编8含解析.doc

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1、2019高考英语阅读理解专题选编（8）李仕才ATheBritisharesupposedtobefamousforlaughingatthemselves,buteventheirsenseofhumorhasalimit,astheBritishretailerGeraldRatnerfoundouttohiscost.WhenRatnertookoverhisfather’schainof140jewelryshopsin1984,heintroducedaveryclearcompanypolicy.Hedecidedthathisshops

2、shouldselldownmarketproductsatthelowestpossibleprices.Itwasagreatsuccess.TheBritishpubliclovedhischeapgoldearringsandhistastelesssilverdecorations.By1991,Ratner’scompanyhad2,400shopsanditwasworthover680millionpounds.ButinAprilofthatyear,GeraldRatnermadeabigmistake.Atabitmeetin

3、goftopBritishbusinesspeople,hesuitedupandexplainedthesecretofhissuccess—Peoplesay“Howcanwesellourgoodsforsuchalowprice?”.Hesay“Becausetheyareabsoluterubbish.”Hisaudienceburstoutlaughing.ButtheBritishnewspapersandtheBritishpublicwerenotsoamused.Peoplefelt  insulted andstayedawa

4、yfromRatner’sshops.Salesfellandsixmonthsafterhisspeech,Ratner’ssharepricehadfallenby42%.Thefollowingyear,thingsgotworseandGeraldRatnerwasforcedtoresign.Bytheendof1992,helosthiscompany,hiscareerandhishouse.Evenworse,25,000ofhisemployeeshadlosttheirjobs.Ithadbeenaveryexpensivejo

5、ke.1.WhataretheBritishnotedforaccordingtothepassage?A.Theirjewelryshops.B.Theirloveforjewelry.C.Theirjokesaboutthemselves.D.Theirharmlesshumor.2.HowdidRatnerachievesuccessinhisbusiness?A.Hecutdownhislaborcost.B.Headoptedaneffectivebusinessmodel.C.Heemployedalotofnewstaff.D.Hed

6、evelopedgreatrelationswithbusinessVIPs.3.Whichofthefollowingcanbestreplacetheunderlinedword“insulted”?12A.Offended.B.Amazed.C.Abused.D.Attracted.4.WhatdoesthestoryofGeraldRatnersuggest?A.Actionspeakslouderthanwords.B.Whatgoesaroundcomesaround.C.Afriendinneedisafriendindeed.D.A

7、manmaydighisgravewithhisteeth.【文章大意】本文为记叙文。讲述的是英国零售商GeraldRatner因为自嘲时说错话而导致失败的故事。2.B【解析】推理判断题。根据第二段第一句话中的“…heintroducedaveryclearcompanypolicy.”和第二句话Hedecidedthathisshopsshouldselldownmarketproductsatthelowestpossibleprices.可知他采用了一种有效的商业模式——以最低价销售产品，故选B。3.A【解析】词义猜测题。根据第二段最后两句话

8、可知人们感到受到了侮辱冒犯，都不去他的商店了，由此可知该词与offended一致，故选A。B(2015·河南毕业班适应性模