山东半岛滨海体育旅游资源开发战略研究.pdf

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1、目录摘要...............................................................IIIABSTRACT...........................................................III1前言................................................................11.1问题的提出......................................................11.2文献综述.....................

2、...................................21.2.1国外滨海体育旅游研究进展....................................21.2.2国内滨海体育旅游研究进展...................................31.2.3小结........................................................51.3研究目的与意义..................................................51.3.1研究目的......................

3、..............................51.3.2研究意义....................................................52研究对象与方法......................................................62.1研究对象........................................................62.2研究方法........................................................62.2.1实地调查法.....

4、.............................................72.2.2访谈法......................................................72.2.3逻辑分析法..................................................83核心概念界定........................................................83.1体育旅游.......................................................83.

5、2旅游资源........................................................83.3体育旅游资源....................................................93.4滨海体育旅游....................................................93.5滨海体育旅游资源................................................94山东半岛滨海体育旅游资源开发的SWOT分析............................104

6、.1优势因素.......................................................104.2劣势因素.......................................................164.3机会分析.......................................................224.4威胁分析.......................................................285山东半岛滨海体育旅游资源开发思路...........................

7、........295.1山东半岛滨海体育旅游资源开发目标和任务.........................295.2山东半岛滨海体育旅游资源开发功能分区...........................305.3山东半岛滨海体育旅游资源产品开发策略...........................306山东半岛滨海体育旅游资源开发对策..............................