ALifeinSport.ppt

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1、ALifeinSportReadingandVocabularyChallengeYourMemoryAreYouReadyForQuestions?Howmanylogosdidyouseeinthesepictures?Inwhichpicturecanweseethelogoofadidas?Whatisthesloganofadidas?Whatlogocanweseeinpicturethree?Wholaunchedthisbrand?ALifeinSportLiNingReadPartIandfinishthefollowi

2、ngchartTimeAchievements26yearsold_______goldmedals1982_____outof________goldmedals1984_______goldmedals,_______silvermedals,______bronzemedal_________thegreatestsportsmanofthe20thcentury106sixseventhreetwoone1999PartIIGroup1---para.2Group2---para.3Group3---para.4JigsawRea

3、dingexchangeinformationingroupsofthreecheckunderstandingCheckUnderstandingWhatdidhedoasabusinessman?1.Whatdidhedecidetodoinhisnewlife?Tolaunchanewbrand.2.Whatdidhechooseasabrandmark?Hisownname.3.Whatisthelogomadeupof?Thefirsttwolettersofhisname,LandN.Whatarethereasonsforh

4、isbusinesssuccess?CheckUnderstandingthereasonsforhisbusinesssuccess1.righttimea.youngpeolewithmoneytospend______________b.________popular2._________:attractive3.price:___________ontheincreasesportsdesignscheaperHowsuccessfularehisproducts?CheckUnderstandingHowsuccessfulLi

5、NingproductsareMarketExamplesNationalmarketpurchasedevery_____seconds2.manystudentsin________________Internationalmarket1.________and________sportsteams2._______designersemployed3.Chineseteamin________________10LiNingsportswearSpanishFrenchItalianthe2008OlymoicsReadPartII

6、Iandanswerthequestion.WhatwasLiNing'sgoal?Hisgoalwasnottomakemoneybuttoopenaschoolforgymnasts.WhatwasthesloganofLiNing?"Anythingispossible".DiscussionWhydidLiNingmakethechange?Weshouldalwaysbelievethis…NOTHINGISIMPOSSIBLE!JUSTDOIT!(Andwewill)MAKETHECHANGE!HomeworkReadALif

7、einSportagainandfinishactivity3,5&6onpage43.ThanksForYourAttention!