资源描述:
《展会沟通技巧解读.doc》由会员上传分享,免费在线阅读,更多相关内容在行业资料-天天文库。
1、专业.专注展会沟通技巧:1.Beinteractive.2.弄清客人名字的读法,适当的时候多称呼对方姓名。对方中遇到听不懂的,可以叫对方慢一点,重复,反问对方,不要不懂装懂。3.当客人坐下后,Howmanytimeareyouavailable.4.让客人多说,1.和欧洲美国人谈的时候,你可以让客户简单的说一下此行的目的。希望找一些什么样的供应商。2.Howcanyouevaluateyoursuppliers?很多客户不愿意直接回答你,因为确实太难了,你可以补充一句,justgenerallyspeaki
2、ng,notthedetailedprinciples.3.What'syourpurchasingplanfornextseason?4假如是零售商:Howmanystoresdoesyourcompanyhave?5假如是中间商:Doyoudistributeyourgoodsonlyinyourdomesticmarket?OrinthewholeEurope?Whichcountryisyourbiggestmarket?(不能直接问谁是你最大的客户,这样太敏感了。)6在展览会最后一两天的时候,你可
3、以问:Whatdoyouthinkhowaboutthetradeshow?Didyoufindeverythingwhichyouneedexactly?5.多用行业术语。如果不懂说明,可以说:WehavesuppliedourproductsforXXXXXcompanyfor5years,andXXXXcompanyisquietsatisfiedforourquality.SoIbelievewecanmeetyourqualityrequirements.这个XXXX公司最好是客户应该知道的,和客
4、户差不多同类档次的,或者高一点点,不要高太多的。6reliability我们假如能站在客户的角度考虑问题,要让买手觉得你在所有的供应商里面,你是最reliable的,包括质量,价格,长期供货能力等等。确认话意:1.Couldyousaythatagain,please?2.Couldyourepeatthat,please?3.Couldyouwritethatdown,please?.学习参考.专业.专注4.Couldyouspeakalittlemoreslowly,please?5.Youmean…i
5、sthatright?6.Doyoumean..?7.Excusemeforinterruptingyou.招待:1.Wouldyoulikeaglassofwater?/howabouttheblacktea?2.Alright,Letmemakesome,I'llberightback.3.Iwouldliketoinviteyouforlunchtoday.4.Ican'tletyoupay,itismytreat,youaremyguest.5.MayIproposethatwebreakforco
6、ffeenow.6.Excuseme,I'llberightback.7.Excusemeamoment.问好:1.It'sagreathonortomeetyou./Ihavebeenlookingforwardtomeetyou.2.Wereallywishyouwillhaveapleasantstayhere.IsthisyourfirstvisittoChina.3.Doyouhavemuchtroublewithjetlag.机场接客:1.Excuseme,areyouMr.Waltonfrom
7、....Company.2.HowdoIadressyou?3.MynameisDavid,I'mfrom...company,I'mheretomeetyou.4.Wehaveacarovertheretotakeyoutothehotel,didyouhaveanicetrip.5.MrDavidSmithaskedmetocomehereinhisplacetopickyouup.6.Isthereanythingyouwouldliketodobeforewegotothehotel.7.Doyou
8、needtogetbackyourbaggage.相互介绍1.Letmeintroducemyself,mynameisDavidMa,aninternationalsalesmanofthiscompany.2.hello,I'mDavidMa,aninternationalsalesmanofthiscompany.itisapleasuretomeetyou.3.IwouldliketointroduceM