salespromotion.ppt

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1、SalespromotionProvidedbyWangchengtangLiuchangSunyunpengWaysofsalespromotionPromotionPrice-typepromotionPremiumsDiscountCompetitionpromotionFreetasteDrawingsPrice-typepromotion1.Clearancesales2.FestivalspreferentialPremiumsThecompanyusuallyofferglasses,bar,towelsandsimila

2、ritemstothecustomersdrawingsSometimes customers alwayswantto trytheirluck,so"drawings”isa very effectivepromotionalactivity.Toparticipatein drawing musthave acertain requirements, suchasbuying aparticular productstoa certain quantity , spendingfixedamountofmoneyintheshop

3、 ortoanswer aparticular question correctDiscountThecompanyusuallyoffersomeproductsatadiscountedpricetoattractmorecustomersFreetasteManycompanysusuallyprovidetheirfoodforfree.competitionpromotionThecompetitionpromotionisthattheenterpriseinducestheconsumertoparticipatewith

4、themanagementcommodity,theoperativeactivityrelatedevent,theconsumerdisplaysowntalent,solvessomespecificproblem.accordingtothecompetitionresult,receivestheprizeorbonuspromotionThecelebrityspeaksonanother'sbehalfadvertisementConflictsfromstars’advertisementModifyLawtostand

5、ardstarsadvertisementsTheeffectsofsalespromotion