商务英语综合教程（中级）参考答案

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1、Unit1CompaniesSuggestedAnswersA>BrainstormingTaskOneMatching(l)d(2)f(3)a(4)h(5)g(6)j(7)i(8)e(9)c(10)bTaskTwoDiscussionProduct-basedcompanies:12369Service-basedcompanies:457810TaskThreeGroupWorkOpenanswer.B.BusinessKnowledgeTaskOnePre-readingQuestionsOpenanswer.TaskTwoAfter-reading

2、Questions1・Itcouldinvolveavision,amission,objectives,basicstrategiesandanactionplan.2.Differenttothevision,themissionshouldexplainthereasonyourcompanyexists.3・Asoleproprietormeanslesstimetomakebusinessdecisionsbutitwillputyouatpersonalrisk.4.Allyou'llneedisyourfilingpaperwork,sole

3、proprietorlicensinginformationandaninitialdeposittogetsetupfrommostfinancialinstitutions.5・Ifyouhaveaservice-basedbusiness,getinvolvedwithyourlocalChamberofCommerceimmediatelyandaskwhatresourcesareavailableforyoutospeak,presentorshareinformationaboutyourbusiness・Ifyouhaveaproduct-

4、basedbusiness,testtheviabilityofyourproductatfarmersmarketsorothercommunityeventstotestwhatthepublicreallythinks(andifthey'llpurchase)fromyou.TaskThreeSectionAGapFillingASimple6-StepProcesstoStartingaSmallBusinessMatthewTorenholdsthatthefollowingsixwaysmayhelpyoustartyourownsmallb

5、usiness•LWriteaone-pagebusinessplan.Thekeytoasuccessfulsmallbusiness:keepthingssimpleandcostslow.notabigandstrongbusinessplanbutasimple,one・pagebusinessplanFocus:a.defineyourvisionb.defineyourmissionc.defineyourobjectivesd.outlineyourbasicstrategiese.writeasimpleactionplan2.Decide

6、onabudget.Forself-funding:berealisticaboutnumbersandwhateveryouanticipateyourbudgettobe3.Decideonalegalentity.WisetostartasasoleproprietorConsidertheadvantagesvs.risksSpeakwithataxprofessionals4.Takecareofthemoney.KeepthemoneyseparatefromyourpersonalaccountsTosetupafreebusinessche

7、ckingaccount,youneed:yourfilingpaperworksoleproprietorlicensinginformationandaninitialdeposit2.Getyourwebsite.PopulardomainsitessuchasHostGatorandGoDaddyForanonlinebusiness:tieyourdomaintoanonlineshoppingcartandstorefrontsuchasShopify6・Testsales.aservice-basedbusiness:getinvolvedw

8、ithyourlocalChamberofCommerceorsm