资源描述:
《版面色彩运用中容易出现的误区()》由会员上传分享,免费在线阅读,更多相关内容在工程资料-天天文库。
1、版面色彩运用中容易出现的误区()Thepopularityofcolorprintingillustratestherapiddevelopmentofnewspaperprintingtechnologyontheonehand,andontheotherhandreflectsthegreatappealofcolortoreaders・Coloristhemostdirect,thefastestandthemostsensitivefactorinmanyelementsofthelayout・Itoftenleavesadeepimpres
2、siononpeoplebeforewordsandgraphics・Colorisdividedintotwocategories:colorfreesystemandcolorsystem・Achromaticcolorreferstoaseriesofblack,white,andgraycolors,includingallthecolorsthatareineludedinthevisiblespectrum.Colorcolorhasthreeattributes:hue,lightness(colors)(colour,brightne
3、ss)andpurity(i.e.,chroma,brightcolor,nocolor,nodegree)hueandpurity,brightnesschangesonly.ThenewsisnoIongerthetraditionalcolorprintingandputitdowninblackandwhite・Comparedwiththetraditionalblackandwhiteprintingnewspapers,newspapercolorcolorsmakepeoplericher,morespecificallytoseet
4、hetruefaceofnews,suchascolorphotostrulyrestorethecolorfulworldoftheoriginal,thespreadofcolortogetbetternews・However,intheuseofcolors,thedomesticnewspapersshowatendencytofollowthetrendoftheirowninclinationsandoveremphasizetherichnessandintensityofthecolors・Therefore,therearesome
5、misunderstandingsthataffecttheeffectivenessofnewsdissemination.First,thelayoutcolortoomuchElectroniccolorprintingtechnologyprovidesuswithendlesscolor,itmakesthenewspaperlayoutbecomesvividandlively.Buttheincreaseinthenumberofcolorsisnotproportionaltotheexpressivenessofthenews・Th
6、eFrench"moralnewspaper"byblackandwhiteversionwithalittlecolor(red),simpletonesmakeitinthefloodincolornewspaperissimpleandunique,thecolorcollocationhasimpactforce;isrecognizedastheoutstandingrepresentativeoftheChinesenewspaper"ChineseYouthDaily'',adheretotheblackandwhiteprinting
7、layout,nottoomuchdecoration.Generous,clearandstable・Visible,thecolorisnotmuch,effectiveontheline・Newspaperprintingisnotsimplyforaestheticreasons・Inadditiontothemorevividthetransmissionofnewsinformation,psychologicalreactionalsoaimstousecolorprintingbysimpleeditingeffectivelycon
8、veytheintent,suchascolorchartbecausethecolorisdiversif