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1、WhatisPhishing?AndWhyIt'sImportanttoYou...Phishingisawaycriminalsattempttoacquireyourpersonalinformationsuchasusernames,passwords,bankaccountsandcreditcarddetails・Criminalsdothisbymasqueradingasatrustworthyentityinanelectroniccommunicationtowhichyourespond・Thesimplestform
2、ofthisiswhenthecrookcreatesanemailthathastheexactlookofanemailfromacompanyyoutrust,but,whenyouclickonit,yougotoawebsitethatisnothostedbythecompany,butinstead,isaphonywebsitedesignedtogetyoutosigninusingyourusernameandpasswordfromthetrustedsite・HomeAwaymembersmakeanattract
3、ivetargetfor"phishers"becausetheaveragetransactionvalueforastayatavacationrentaiissignificant.AcrookwithaccesstoaHomeAwaymember'semailaccountusernameandpasswordisarecipefordisaster.HomeAwayhasinvestedintrust&securitytechnology,peopleandprocessestohelpprotectconsumersagain
4、stcriminalactivityonoursites・Wecannotdisclosethedetailsbutweareverysuccessfulinidentifyingfraudulentlistings;inQI2011,lessthan0.01%ofourworldwidelistingswerebothfakeandcostatraveleranylosses.Itisourresponsibilitytokeepfictitiouslistingsoffoursitesoweofferboththefreebasicr
5、entaiguaranteeandthepurchasableCarefreeRentalGuaranteetoprotecttravelersfromoutrightInternetfraudwecouldhaveprevented・ButHomeAwaycannotpreventcriminalsfromphishingyourpersonalemailaccountbecauseitdoesn'toccuronoursite・Therefore,thetravelerlossthatarisesfromanownergivinghi
6、semailpasswordtoacriminalistheowner'sresponsibility・Yourhouseisrealandyouareinthebusinessofrentingit.Whenthecriminalusestechnologytostepbetweenyouandyourcustomer,theyareeffectivelystandingatyourvirtualcashregisterwhileyouareoutofthestore・HomeAwayhasmadeitdifficulttophisho
7、uraccounts,butcrooksareclever;whichiswhywecontinuallyimproveourownsecurityprocesses.Butthereisnotechnologyavailabletousthatwillkeepyoufromgivingaphishertheusernameandpasswordtoyourpersonalorbusinessemailaccount.LikeallInternetcompanies,HomeAwayneedsyou,theadvertisers,todo
8、yourparttomakeourwebsitesandthisindustrysaferforalltravelers,whoareyourpotentialguests・Ifaphishe