资源描述:
《X公司安防平台业务战略规划研究》由会员上传分享,免费在线阅读,更多相关内容在工程资料-天天文库。
1、西南交通大学硕士学位论文X公司安防平台业务战略规划研究姓名:李林昆申请学位级别:硕士专业:工商管理指导教师:胡培20091001西南交通大学硕士研究生学位论文第1I页AbstractWiththedeve10pment0fthedomest■1CSeCUrity•1ndustry,m0reandmorec0mpanies■Joint0theindustry■A1argenumberoff0reigncap■1ta1sareinVested•1nsecur•1tycompanies,aindt1=em
2、ergers;anda«Cqu•1sitionsofdomest;ics(ecurityenterprisesarea1soinfu11swing■InParticu1arb€Jcaus;ete1e•comoPerat0rSj01ntothieindustry9thetraditiona1securityindustryisexposedtothesignificantimpact.Thisindicatesthatsecurityrulesofthegame•1ndustrya1eunderg0•
3、1ngprofoundchangesThecharacterist•1c0fthe1ndustry1sgradua11yreVea1ed9andthegenera1strengthofthebusinesseswillp1ayamajorr01e.The■1ndustryc0ns01idat■10nhasmadesubstant■1a1start.Inthischange,•1t■1sVeryimp0rtantthath0wt0taketheeffect1Vestrateg1est0c0ns01■
4、1dateandexPandthecompanys:trengthsf0rthesecuritycompan1es1nthe1ncreas1ng1y1ntensec0mPetitiveenV1r0nmentIhe1rownC0nd■1tionS•Inthispaper,themainresearchcontentistoidentifytheweaknessesorgapsofsecurityresearchareathroughanalysisofre1evant1iteratureonthese
5、curity.UsingthePEST,SWOT,andCPMmatrixana1ysismethodana1yzetheXCompanyfacing诵t11thestrategicenvironment,andXcompany^Sdisadvantages>threats^weaknessesandthreats>Andthepapermakesthespecificimplementationmeasuresfromthebrand,markets,products,personnelandot
6、heraspectsforexitingtheweaknessesandthreats.Thenthepaperpointsoutthestrategicobjectivesandtherisksthatexistintheimp1ementationc6fEhtdnsbDilLhetdrhelifie1dofdly・tsir£onmeteratus.ecurityrestie£i(Snta1Anh,calshotheignifdsaprocess,and0ffersprecaut•10naryme
7、asuresfortherisks■Theresearchmethodma■1n1yusesthe1iterature■researchmethodandstrategic■enV■1ronmenta1ana1ysismethodS・ThrndSWOT.fUsconditionsoftnesAin1yPEST,CPMma.PESTana1yzestheexterna1env1y,usingCPMmatrixana1yzestheXCompany^Scompetitors,andusingSW0Tan
8、alyzestheinternalenvionditions.Thisstudymaypoint,肋dI1ronmenta1c-fr-a—一・■X■■kestheXCompanysecurityplatformbusinessasent1epaperanalyzesXCompanystrengths、weaknesses、opportunitiesandthreat,锄dpointsoutspecificstrategicplanningobjectivesandso