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1、毕业论文(20__届)宁波纺织服装出口企业发展问题与对策研究III摘要宁波是我国东部外贸导向经济的典型城市,该城市的纺织服装业相当发达,占全国12%的纺织产能皆出于此。百年前在宁波诞生的“红帮裁缝”开创了中国近代服装工业的先河。一个世纪以来,宁波凭借深厚的服饰文化底蕴,充分发挥服装之乡的传统优势和改革开放的先发优势,结合传统经验与现代科技,服装产业在此取得了长足发展,已形成了较大的产业规模,具备了较强的国际竞争力。宁波现在基本形成了以男装产业为核心和特色的产业结构体系。杉杉、雅戈尔、罗蒙、洛兹等男装品牌己经是家喻户晓。受到这次金融危机的影响,宁波的纺织服装出口曾一度大幅萎缩
2、,严重影响了宁波服装业的健康发展。国家和地方政府因此采取了一系列卓有成效的措施来应对危机,并寻找新的突破点。本文首先对金融危机后宁波纺织服装出口企业的现状进行阐述与分析,特别是金融危机后中小纺织服装出口企业所受到的重大影响。接着阐述了宁波纺织服装出口企业面临的挑战与机遇,结合当前劳动力优势迅速消失,国际订单往印度等地转移的大背景,引发对宁波纺织服装出口企业的生存环境思考。随后对提升宁波纺织服装出口企业的竞争力进行典型经验借鉴分析。最后提出比较具体的对策建议。关键词:宁波;纺织服装出口企业;对策研究IIIAbstractNingboisintheeastofthetypica
3、lcitieswhoseeconomyisledbyforeigntrade.Thetextileclothingindustryisquitedeveloped,accountingforthe12%oftextileproductionareoutofthis.Born100yearsagoinNingbo,“GongBang”tailoropenedmodernChineseclothingindustryprecedent.Foracentury,Ningbowithprofounddressculture,gavefullplaytotheadvantagesof
4、traditionalcostumetownshipstarterofthereformandopenpolicy,combiningtraditionaladvantageexperienceandmoderntechnology,theclothingindustryhasmadeagreatprogress,formingthelargescaleoftheindustry,madethestrongerinternationalcompetitiveness.Ningbonowbasicallyformedmen'sclothingindustryasthecore
5、andcharacteristicindustrystructure.Shanshan,Youngor,thesebandsareclassicswidelyknown.Undertheinfluenceofthisfinancialcrisis,Ningbotextileandapparelexportswereoncedramaticallyshrinking,seriouslyaffectedthehealthydevelopmentofNingbogarmentindustry.Stateandlocalgovernmentssoadoptedaseriesofef
6、fectivemeasurestocopewiththecrisis,andfindnewbreakthrough.Inthispaper,first,afterthefinancialcrisisofthetextileandclothingexportenterpriseNingboexpoundsandanalysespresentsituationafterthefinancialcrisis,especiallysmallandmedium-sizedtextileandclothingexportenterprisebythemajorinfluence.And
7、thenexpoundsthetextileandclothingexportenterpriseNingbofacingthechallengeandopportunity,combiningthecurrentlaboradvantageisrapidlydisappearing,internationalordertoIndia,triggeringthebackgroundofthetransferofNingbotextileandclothingexportenterprisesurvivalenvir