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1、Pre-lessonNarrowReadingforWhenlessismore,L3U10M4May1st,2019Text1:AntForest:fromvirtualtreestorealforestsChinaismakingconcreteandinnovativeeffortstocurb(控制)greenhousegasemissionsandbuildwhatofficialscalla“beautifulChina.”Thelatestinnovativemeasurecomesfromamobileinternetf
2、inancialservicecompany,theHangzhou-basedAntFinancialServicesGroup.InAugust2016,thecompanylaunchedaprojectcalled“AntForest”onAlipay,whichisoneofthecountry’smostpopularonlinepaymentplatforms.Combiningtheinternet,financeandalow-carbonlifestyle,theprojectaimstoturnvirtualtre
3、esthatusersgrowontheplatformtorealones,thuscontributingtotree-plantingandenvironmentalprotectionmoves.Buthowdoestheprojectactuallywork?Andwhateffectshasithad?Inthe“AntForest”project,anyactivitiesontheAlipayplatformbyusersthatareconsideredlow-carbonarecountedandconvertedi
4、ntovirtual“greenenergy.”Theactivitiesincludewalkinginsteadofdriving,payingforutilitiesandbuyingticketsonline,takingpublictransportandsoon.Theso-calledvirtual“greenenergy”generatedbysuchactivitieswillbeusedtogrowavirtualtreeintheuser’s“AntForest”account.Whenenough“energy”
5、hasbeenearnedtogrowthevirtualtree,it’sconvertedintoarealtree,plantedinthedesertbypeoplesupportedbyAntFinancialanditspartners.BaiXue,SeniorResearcherwithAntFinancial,saystheprojectisverypopularwithonlineusers.“ViaAntForest,weencourageuserstosticktoalow-carbonlifestyle,suc
6、haspayingutilitybillsonlineanddrivingless.Currently,230millionpeopleareplantingvirtualtreesontheirmobilephones.“Technology,whichcanbeusedtomobilizethepublic,makespublicwelfareactivitieseasier.Ifeveryoneisinvolved,wecaneasilypopularizealow-carbonlifestyle.”Sofar,230millio
7、nusersofAlipayhaveactivated“AntForest”accounts,accordingtothecompany.Itistheworld’sfirstgreendigitalfinanceallianceaccordingtoAntFinancial.Thecompanyhassaiditwillexplorethepossibilityofrollingoutthecarbonaccountmodelingonthe“AntForest”projectaroundtheworld.3Pre-lessonNar
8、rowReadingforWhenlessismore,L3U10M4May1st,2019Bytheendof2017,withinChina,AntFinancialsaystheprojecthass
