CUMA - Present with Power! (Fi

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1、WherecreditunionmanagersconnectCUMAWelcomesJohnTamas“Presentwithpower!”PresentwithPower!UseKnowledge,PassionandPurposetogetyourmessageacrossandacceptedJohnTamas,PartnerTheDaleCarnegie®BusinessGroupCopyright©1998DaleCarnegie&Associates,Inc.WSJ:MotivationalSystemssurveyo

2、f200largecompanyV.P.sEffectivenessofPresentations“Boring”“Sleepy”“Stimulating”44%40%3%WhenIncongruent...SoundofVoice38%Words7%Dr.AlbertMehrabian,UCLAProfessor10yearstudyofnon-verbalcommunicationLook/Act55%OwnyourmaterialFeelpositiveaboutyoursubjectRelatethevalueofyourme

3、ssagetoyouraudienceFundamentalsResearchmaterialMakebriefnotesUseexamplesandanalogiesControlnervesBeopenPracticeGuidelinesRapportConsideryourselfhonoredGivesincereappreciationMentionnamesPlayyourselfdown-notupSmileRapport(2)Say“We”-not“You”Talkinlistener’sinterestsHavefu

4、nDon’tapologizeAppealtonobleremotionsWelcomecriticismBe“agoodpersonskilledinspeaking”Rapport(3)Whoismyaudience?Purposeofmypresentation?HowwillIopen?Majorpointstomake?Supportingideasandevidence?HowwillIclose?PreparationStartlingstatementQuestionMysterystatementCompliment

5、DramaticincidentOpeningsDoubtDemonstrationsExamplesFactsExhibitsAnalogiesTestimonialsStatisticsDefeatsEvidenceDoubtDoubtEvidenceConcludeinafewwordsAppealtoanoblermotiveProposeachallengeDramatizeClosingsRepeatthebenefitMotivatingstatementUseaquotationSpeakonapersonalleve

6、lClosings(2)DramatizeideasGuidethepresentationdirectionMakethemessageeasytounderstandBenefitsofVisualsThePowerofVisualsCopyright©1998DaleCarnegie&Associates,Inc.Learning83%morethroughEyesRetention10%ReadingRetention(2)30%ListeningRetention(3)53%SeeingandListeningVisual

7、Design:BasicGuidelinesCopyright©1998DaleCarnegie&Associates,Inc.6x6RuleSixwordsperlineSixlinesperscreen6x6RuleViolatedHere’sthefirstbulletitemforthisscreenThenextbulletitem-ithasmoretosayThisbulletitemwashardtofitinthisspaceThisbulletwasveryimportanttoincludeNowit’stim

8、etoseethisveryimportantbulletPrettysoonthescreenisfilledwithtextAndtheaudiencehastoworktoohardInterestinspeake