商务英语综合教程第二册Unit10ElectronicCommerce

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1、Unit10ElectronicCommerceWarm-upActivitiesBackgroundInformationTextAnalysisExtendedActivitiesWritingWarm-upActivitiesI.PairworksWhatdoyouknowaboutOnlineshopping?Haveyouevertriedit?Talkaboutitwithyourpartner.II.GroupworkThepicturesaboveshowsboththeadvantages

2、anddisadvantagesofonlineshopping,Workinsmallgroups,discussinghowtostaysafewhileshoppingonline.BackgroundInformationWithrapiddevelopmentofinformationization,globalelectroniccommercetransactionhasincreasedgreatlywithinpastdecadeyears.Almostallkindsofindustri

3、esarecloselyconnectedwithelectroniccommerce.However,everythinghastwosides.Ononehand,boomingelectroniccommerceisthefastestwaysofartomaketransactionsacrossfardistance.Itmakesitpossibletodobusinessathome,whichsavestimeandunnecessaryformalities.That'swhye-comm

4、erceispreferabletotraditionalcommerce.Ontheotherhand,thereexistmanyproblemseither.Itishardtocontrolthevirtualbusiness.False,deceptiveinformationisinterspersingamonge-commerce.Withoutmanagement,lossesareliabletohappeneverytime.Soweshouldholdstrongriskawaren

5、esstoprotectourselvesone-commerce.Aboveall,thetrendtowardspromisinge-commerceisanirresistibletrendoftimes.Itundoubtedlycontributestoimpayableprosperityofworldeconomy.Let’spreparetoembracethisirretrievabletrend.E-commercetypesE-commercetypesrepresentarangeo

6、fvariousschemasoftransactionswhicharedistinguishedaccordingtotheirparticipants.•Business-to-Business(B2B)•Business-to-Consumer(B2C)•Business-to-Employee(B2E)•Business-to-Government(B2G)(alsoknownasBusinesstoAdministrationorB2A)•Business-to-Machines(B2M)•Bu

7、siness-to-Manager(B2M)•Consumer-to-Business(C2B)•Consumer-to-Consumer(C2C)•Citizen(Consumer)-to-Government(C2G)(alsoknownasConsumer-to-AdministrationorC2A)•Government-to-Business(G2B)•Government-to-Citizen(G2C)•Government-to-Employee(G2E)•Government-to-Gov

8、ernment(G2G)•Manager-to-Consumer(M2C)•Peer-to-Peer(P2P)NotesofText1.Electronicdatainterchange(EDI):Electronicdatainterchange(EDI)isthestructuredtransmissionofdatabetweenorganizationsbyelectronicmeans.Itisused