2019年高考英语一轮巩固达标练题 Unit 3 A taste of English humour（含解析）新人教版必修4

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1、Unit3AtasteofEnglishhumour李仕才***阅读理解。Whatisthefirstthingyounoticewhenyouwalkintoashop?Theproductsdisplayedattheentrance?Orthesoftbackgroundmusic?Buthaveyouevernoticethesmell?Unlessitisbad,theanswerislikelytobeno.Butwhileashop’sscentmaynotbeoutstandingcomparedwithsig

2、htsandsounds,itiscertainlythere.Anditisprovidingtobeanincreasingpowerfultoolinencouragingpeopletopurchase.Abrandstorehasbecomefamousforitsdistinctivescentwhichfloatsthroughthefairlydarkhallandouttotheentrance,viascentmachines.Asmellmaybeattractivebutitmaynotjustbeus

3、edforfresheningair.Onesportsgoodscompanyoncereportedthatwhenitfirstintroducedscentintoitsstores,customers’intensiontopurchaseincreasedby80percent.WhenitcomestothebestshoppingstreetsinPairs,scentisjustasimportanttoabrand’ssuccessasthequalityofitswindowdisplaysandgood

4、sonsale.Thatismainlybecauseshoppingisaverydifferentexperiencetowhatitusedtobe.Nowtheriseofelectroniccommerce(e-commerce)hasopenedupfamousbrandstoawideraudience.Butwhilee-shopscanusesightsandsounds,onlybricks-and-mortarshops(实体店)canofferafullexperiencefromtheminutecu

5、stomersstepthroughthedoortothemomenttheyleave.Anotherbrandstoreseekstobemuchmorethanashop,butratheradestination.Andscentisjustonewaytoachievethis.Now,afamousstoreusescomplexman-madesmelltomakesurethatthesoftscentofbabypowderfloatsthroughthekiddepartment,andcoconutsc

6、entintheswimsuitsection.Adepartmentstorehasevenopenedanewlab,invitingcustomersonajourneyintothestore’swindowstosmellbooks,potsanddrawers,insearchoftheirperfectscent.1.Accordingtothepassage,whatisanincreasinglypowerfultoolinthesuccessofsomebrandstore?A.Friendlyassist

7、ant.8B.Uniquescents.C.SoftbackgroundmusicD.Attractivewindowdisplay.2.E-shopsarementionedinthepassageto_______.A.showtheadvantagesofbrick-and-mortarstoresB.urgeshopassistantstochangetheirattitudeC.pushstorestousesightsandsoundsD.introducetheriseofe-commerce3.Whichsta

8、tementwouldthewriteragreewith?A.Putdifferentshopontheproductsondisplay.B.Askeveryshopassistanttowearlightperfume.C.Placefragrantflowersint