京东商城物流案例分析

京东商城物流案例分析

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时间:2019-10-09

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1、JD.com'sSelf-builtLogisticsSystem经英12-2文丽31号Centents1.AboutJD.com2.LogisticsSystemJD.MALListhelargestonlinedirectsalescompanyinChinaintermsoftransactionvolumein2014,withamarketshareinChinaof49.0%,accordingtoiResearch.Founder,ChairmanoftheBoardofDirectorsan

2、dChiefExecutiveOfficerRichardQiangdongLiuisthefounderofJD.comandhasbeenchairmanandchiefexecutiveofficersinceinception.Mr.Liuhasover15yearsofexperienceintheretailande-commerceindustries.RichardQiangdongLiuB2C的本质是做零售,B2C公司是一个渠道商。——刘强东NAMEformerly360BuyJD.COM

3、orJingdongMallFounded2004FounderLiuQiangdongHeadquarteredBeijingBusinessscopeE-businessDeliveryLogisticsSystem1.JD.com'sownlogisticssystems2.Thirdpartylogistics3.OthersJD.comlauncheditsspeedy“211program,”whichprovidessamedaydeliveryfororderssubmittedpriort

4、o11AMandnextdaydelivery(before3PM)fororderssubmittedbefore11PM,settinganewstandardinChina’sB2Ce-commercesector.JD.com'sownlogisticssystemsThirdpartylogisticslogisticscenterNorthChina(Beijing)logisticscenter:Beijing、Tianjin、Hebei、Shanxi、Shandong、Shanxi、Qing

5、hai、NingxiaEastChina(Shanghai)logisticscenter:Jiangsu、Zhejiang、Shanghai、AnhuiSouthChina(Guangzhou)logisticscenter:Guangdong、Guangxi、Fujian、HainanSouthwest(Chengdu)logisticscenter:Sicuan、Chongqing、Guizhou、Yunnan、CentralChina(Wuhan)logisticscenter:Hubei、Huna

6、n、Jiangxi、HenanNorthest(Shenyang)logisticscenter:Liaoning、Jilin、HeilongjiangTheanaylisisofJD.com'sSelf-builtLogisticsSystemSWOTSTimelyandreliablefulfillmentiscriticaltothesuccessofanonlineretailbusiness.JD.COMbelievetheyhavethelargestfulfillmentinfrastruct

7、ureofanye-commercecompanyinChinaW:1.Theself-buildlogisticssystemswilladdtheirburdensandweakenthecapabilityinshieldingagainstrisks.Itwillbehardtomanageatthebeiginning.O:JD.COMisatechnology-drivencompanyandhaveinvestedheavilyindevelopingtheirownhighlyscalabl

8、eproprietarytechnologyplatformthatsupportsourrapidgrowthandenablesustoprovidevalue-addedtechnologyservices.T:MoreandmoreB2Cwilljointhissystem,JD.COMbearenourmouscompetitivepressure.ThankYou!

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