PPT图表指南-超实用-常用图表

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1、PPT(2007-2013)图表制作-完全指南图表之道Stackedbargraph2135408454AxisTitleAxisTitleSource:What’sthesource?Title,TimePeriodSubtitle100%stackedbargraphAxisTitleAxisTitleSource:What’sthesource?Title,TimePeriodSubtitleColumn1Column2Column3Column4Column5KeyStackedcolumngraph2135

2、408454CAGR1995-1999Totalxx%AxisLabelAxisLabelDataset5xx%Dataset4xx%Dataset3xx%Dataset2xx%Dataset1xx%Source:What’sthesource?Title,TimePeriodSubtitle100%stackedcolumngraphAxisLabelAxisLabelCAGR1995-1999Dataset5xx%Dataset4xx%Dataset3xx%Dataset2xx%Dataset1xx%Source

3、:What’sthesource?Title,TimePeriodSubtitleWaterfallchart,doublestepAxisTitleAxisTitleTitle,TimePeriodSubtitleDataset1Dataset2Source:What’sthesource?Tornadochart:back-to-backbargraphsAxisTitleCategoryACategoryBCategoryCCategoryDCategoryFAxisTitleCategoryESource:W

4、hat’sthesource?Title,TimePeriodSubtitleTornadochart:horizontalstackedchartAxisTitleCategoryACategoryBCategoryCCategoryDCategoryECategoryFCategoryGCategoryHSource:What’sthesource?Title,TimePeriodSubtitleCombinationlineandcolumngraph:dual-axisAxisTitleAxisTitleDa

5、taset1Dataset2AxisTitleSource:What’sthesource?Title,TimePeriodSubtitleAreagraph:datalabelsinsideAxisLabelAxisLabelSource:What’sthesource?Title,TimePeriodSubtitlePiegraph:labelsonoutsideTitle,TimePeriodTotal=xxmillionOrderthepiecesfromlargesttosmallest,unlesssom

6、eotherorderislogicallymoreappropriate.Ingeneral,theangleofthefirstsliceshouldbesettozerodegrees.Source:What’sthesource?ThreeinterlockingcirclesLabel1Label2Label3LabelALabelBLabelCNote:Youcancheck“Semi-transparent”inthe“MoreFillColors”dialogboxtocreatetheoverlap

7、pingcoloreffect(usedontheLabelA,B,Csection).战略规划的基本框架市场细分客户需求关键成功因素竞争分析市场如何细分？各细分市场的规模、增长率和毛利率如何？各细分市场的集中度如何？各细分市场的产品生命周期处于哪个阶段？目标客户群体有哪些独特的需求？目标客户群体中谁是购买决策关键人？目标客户群体有什么样的购买行为？行业中有哪些不同的成功模式？这些模式各自的关键成功因素是什么？哪个是对我们最有利的成功模式？服务、创新还是效率？我们与竞争对手在这些关键因素上相比有什么优势和劣势？我们要

8、培养什么核心竞争力？我们建立什么样的竞争优势？细分市场定位客户定位价值定位盈利模式产品战略价格战略渠道战略促销战略竞争战略核心竞争力规划战略规划IdentifyingBuyerValue-Basedsegmentscreatesthefoundationforcreatingthedistributionchannelstrategyandde