SAP_2009_Annual_Report

SAP_2009_Annual_Report

ID:40699456

大小:4.39 MB

页数:268页

时间:2019-08-06

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1、Uppingthegame006meetingnatUraldisastershead-on054leadingwithprocessesaswellasprodUction060streamingpastthecompetition150slickintegration258ToourShareholdersLettertotheShareholders002ExecutiveBoard004TransparencyandIntegrityInvestorRelations008Sustainabilit

2、y013CorporateGovernanceReport019ReportbytheSupervisoryBoard023CompensationReport036DeclarationoftheExecutiveBoard058IndependentAuditor’sReport059ReviewofOperationsTheSAPGroupofCompanies063SoftwareandServicePortfolio068PartnerEcosystem079ResearchandDevelopm

3、ent083Acquisitions092Customers093Employees095FinancialMeasuresCitedinthisReview099EconomicConditions108Income,Finances,andAssets110CorporateGovernance125InformationConcerningTakeovers126RiskManagementandRiskFactors129BusinessintheNewYear:EarlyNews145Outloo

4、k146FinancialStatementsConsolidatedFinancialStatementsIFRS154FinancialStatementofSAPAG(HGB)–ShortVersion256AdditionalInformationFive-YearSummary260Addresses262PublicationsforShareholders263FinancialCalendar264PublicationDetails265001LettertotheSharehoLderS

5、ClarityfostersinnovationDearShareholders,Customers,Partners,andColleagues,Thepastyearwasmarkedbychangestothebusinessenvironment,ascustomersadaptedtoanewmarketreality.Customerbuyingbehaviorshiftedtoanemphasisonsmallertransactionsandprojectswithimmediateretu

6、rn;decisionmakingmovedincreasinglytolineofbusinessexecutivesandawayfromthetraditionalITpowerbaseoftheCIO;andtherewereincreasedrequirementsforsolutionstohelpCEOs,COOs,andCFOsmanageperfor-mance,compliance,andgainmorebusinessinsightforfasterdecisionmaking.Tor

7、espondquicklytothis“newnormal”ofcustomerbehavior,SAPbegananambitioustransformationtobringusclosertocustomersandtoincreasespeedtovalue.Welaidanewfoundationforsustainablegrowth,implementedleanprinciplesandincreasedengagementwithemployees–ourmostpowerfulasset

8、s–whilepayingcloseattentiontocosts,reducingthemby€662millionyear-over-year,withaclearfocusonimprovingouroperatingmargin.As2009drewtoaclose,thesetransformationefforts,combinedwithstrongfieldexecutionandarenewe

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