Getting Real - The smarter, faster, easier way to build a successful web application - 37Signals

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1、GettingRealThesmarter,faster,easierwaytobuildasuccessfulwebapplicationby37signalsThisbookwaspreparedforPatMcCarthyandupto10co-workers.Copyright©2006by37signalsAllrightsreserved.Nopartofthisbookmaybereproducedinanyformorbyanyelectronicormechanicalmeans,includinginforma

2、tionstorageandretrievalsystems,withoutpermissioninwritingfrom37signals,exceptbyareviewerwhomayquotebriefpassagesinareview.FirsteditionThisbookwaspreparedforPatMcCarthyandupto10co-workers.Contents1Introduction2WhatisGettingReal?6About37signals9Caveats,disclaimers,andot

3、herpreemptivestrikes12TheStartingLine13BuildLess14What’sYourProblem?17FundYourself19FixTimeandBudget,FlexScope21HaveanEnemy24ItShouldn’tbeaChore25StayLean26LessMass29LowerYourCostofChange31TheThreeMusketeers33EmbraceConstraints35BeYourself37Priorities38What’stheBigIde

4、a40IgnoreDetailsEarlyOn42It’saProblemWhenIt’saProblem43HiretheRightCustomers44ScaleLater46MakeOpinionatedSoftwareThisbookwaspreparedforPatMcCarthyandupto10co-workers.47FeatureSelection48Half,NotHalf-Assed49ItJustDoesn’tMatter51StartWithNo53HiddenCosts54CanYouHandleIt?

5、55HumanSolutions56ForgetFeatureRequests58HoldtheMayo59Process60RacetoRunningSoftware62RinseandRepeat64FromIdeatoImplementation66AvoidPreferences68“Done!”70TestintheWild72ShrinkYourTime75TheOrganization76Unity77AloneTime79MeetingsAreToxic81SeekandCelebrateSmallVictorie

6、s82Staffing83HireLessandHireLater85KicktheTires86Actions,NotWords88GetWellRoundedIndividuals89YouCan’tFakeEnthusiasm90Wordsmiths91InterfaceDesign92InterfaceFirst94EpicenterDesignThisbookwaspreparedforPatMcCarthyandupto10co-workers.96ThreeStateSolution97TheBlankSlate99Ge

7、tDefensive100ContextOverConsistency101CopywritingisInterfaceDesign102OneInterface103Code104LessSoftware107OptimizeforHappiness109CodeSpeaks111ManageDebt112OpenDoors114Words115There’sNothingFunctionalaboutaFunctionalSpec118Don’tDoDeadDocuments120TellMeaQuickStory121Use

8、RealWords123PersonifyYourProduct124PricingandSignup125FreeSamples127EasyOn,EasyOff129SillyRabbit,TricksareforKids130ASofterBu