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1、AbouttheauthorGeorgesNurdinwasbornandgrewupinthePacificRegionwheredur-inghisformativeyearshewassoonexposedtotheimmensevarietyandrichnessofethnological,nationalandregionalcultures,aswellastothebiodiversitywhichhasnoequivalentintheworld,rangingfromNewCaledonia,Fiji,Tahiti,Vanuatu,Australia,Wal
2、lisandFutuna,Indonesia,toNewZealand.OnreachingEuropeaftercompletingtheequivalentoffourBachelorsinMathematics,History,EconomicsandPhilosophywithdistinc-tionhewasadmittedtotheFrench“elitehighereducationschools”calledthe“GrandesEcoles”.HegraduatedfromtheEuropeanSchoolofManagementESCP-EAPwherehe
3、completedapan-EuropeanMasterofScienceinManagementwhichenabledhimtostudybusiness,eco-nomicsandmanagementinParis(France),Oxford(UK)andBerlin(Germany)whichhelatercomplementedwithanAmericanMBAprogramme.GeorgesisaDoctoralFellow(PhD)oftheConservatoireNationaldesArtsetMetiers(FrenchequivalenttoMIT)
4、inInternationalEconomicsandTrade.AtthesametimeGeorgesalsostudiedandpracticedBudo(traditionalJapanesemartialArts).Forthepast20yearsGeorgeshasheldseveralInternationalSeniorExecutivepositions(interaliaGlobalDivisionalCEOandEuropeanCFO)inleadingAmericanMNCs,includingDuPontdeNemoursandGeneralElec
5、tricaswellasinEuropeanMNCswithLandis&Gyr/Siemens,AscomandValéo.Overthelast10yearsGeorgeshasbeenadvisingtheseniormanagementofInternationalPrivateandPublicsectorcompanies,GovernmentalAgencies,NGOsandInternationalOrganisationsincludingtheUnitedNationsandtheWorldHealthOrganization,focusingoninte
6、rnationalandcross-culturalmanagement.GeorgesalsoregularlylecturesinEuropeanuniversitiesandbusi-nessschoolsinExecutiveEducationandMBAprogrammes,andhasauthoredmanyarticlesandgivenconferencesthroughouttheworld.xviibbio-h8383.inddxviiio-h8383.inddxvii66/18/20082:01:43PM/18/20082:01:43PMAboutthea
7、uthorGeorgesisthefoundingchairmanoftheGlobalInstituteforEco-developmentandCross-CulturalManagement–theEC2MInstitute,andisaFellowoftheInstituteofDirectors,London,aswellasaFellowoftheDFCG,theFrenchInstituteofFinancialExecutives.Hisseniorexecutiveandd