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ID:38318306
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页数:28页
时间:2019-06-09
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1、DevelopingaSustainableEconomicModelforPublicTelevisionMay29,2003CONFIDENTIALPROJECTASPIRATIONSANDKEYQUESTIONSIdentifyanddrivemajorchangesthatwillputpublictelevisiononamoresoundeconomicfootingandensureitsfuturesuccessHowsevereandlonglastingarethefinancialpressuresonthesystem?Howshouldwelaunchthes
2、einitiativesandeffectlastingchange?Whichperformanceimprovementopportunitiesofferthemostpromise?1CHALLENGES:BOTHSTATIONECONOMIESANDPROGRAMDEVELOPMENTAREAT-RISK*Excludescapitalfundingfordigitalupgrade.Revenuesnotadjustedforinflation**Growthratefrom1994-2001Source:CPBAuditedFinancialReports(AFR),PB
3、Sanalysis(dues),AppendixQfromPBSSGwhitepaper(“FundingforPBSNPSProgrammingbyFunderCategory”)$1.93Billion$450Million2001LocalStationEconomy2001NationalProgramFundingProspectsforfuturerevenuegrowth3.5%peryear*3.1%peryear**Historicalgrowthinrevenues(1990-2001)CurrentsizeDeclineinrealtermsduetofall
4、ingnetmemberrevenuesAsystemdecision5.4%peryearFlattoveryslowlygrowing(1%aboveinflation)2001StationAssessment$107M2273.3374.0249.4328.5230.5330.5205.6347.6128.6259.6104.2145.662.994.5TotalPTVsystemrevenue,*1990and2001$MillionsUniversityIn-kindCorporateandfoundationgivingUnrelatedbusinessStateandl
5、ocalfundingFederalfunding**Membergiving*Excludescapitalfundingfordigitalupgrade,additionalcapitalfundraising,endowment,andinterest**Federalagencygrantsfor2001areestimated(assumed5%growthover2000)Source:AFR;federalreports;PBSannualreports$1.25billion$1.88billionCHALLENGES:ONLYGROWTHAREASAREUNREL
6、ATEDBUSINESSANDUNDERWRITING199020013.83.16.64.93.32.9AnnualGrowth%1990-20012.5Driversofgrowth3CHALLENGES:HISTORICALLY,THESYSTEMHASGROWNTHROUGHDIVERSIFICATION–NOWALLREVENUESOURCESARETHREATENEDSource:AFRs;TeamperspectiveFutureOutlook4CHALLENGES:NETSTATIONMEMBERSHIPREVENUEHASDECLINEDINREALTERMSSINC
7、E1990*Allgrowthratesarecompoundannualgrowthrates.Source:AFRs;BureauofLaborStatisticsFundraisingcosts:1.0%Netmembershiprevenues:-0.9%$17millionlostincome$Millions,Adjustedforinflationtoconstant2001$Grossrevenues:0.1%*5CHALLEN
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