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1、MABLectureIntroduction:Economicglobalization,whileeffectivelypromotinginternationalcooperation,alsointensifiedthecompetitionamongcountries.Forcompetitivereasons,thephenomenon’soccurrenceofeconomyisduetothelimitedresourcesoftheworldandtheexpansionofcapital;inpoliti
2、csreasons,thephenomenon’soccurrenceofeconomyisduetotheexistenceofthestatethatthecountriesaretryingtoenhancetheirownstrengthtoachievetheothercountriesdependenceontheirown,andmoreaccessofbenefits,lesspayonthecost.Q1Whenintheprocessofmanagementacrosstheborder,thelead
3、ershipmustbringinfluenceofhislocalcultures.WhileChineseisfullofculturalelements,ifleadershipsfailtotakeculturaldifferencesintoconsideration,whetherofhistory,customsandreligion,problemsmayoccur.Herewe’lllookintotheChineseandWesternculturaldifferencefromtheangleofet
4、hnicandmorality,aesthetics,history,customsandconventions,etc.OneexampleforthesedifferencesisChineseConfuciusconceptionofwomenchastityorvirginityintheoldsociety.Chinesewomenweredemandedtofollowstrictlytheoldmoralityofobeyingtheirfather,theirhusbandandtheirsons.They
5、shouldremainchasteandfaithfultotheirhusbandandwerenotallowedtoremarryevenaftertheirhusbanddied.Iftheysuccessfullymetthesestrictrequirements,theywereviewedasvirtualwomenandtheirdeedswouldbepraisedandcommemoratedbysettingupmemorialgatesforthem.Whenshownthesememorial
6、gatesandsomerelatedintroductions,foreigntouristsfeelhardtounderstand.Atthistime,somedetailedexplanationsabouthistoryshouldbeofferedsothatthetouristswillknowthatisbelongstothepastandnolongeristhecasetoday.Asisknowntoall,Lenovo’scultureisledbyAmericancircumstanceswh
7、ichinaccordancewiththeinfluencewithAmericaneconomyandpolitics.InordertounderstandthedifferencesbetweenAmericanandChineseculture,Lenovotooksomepolicies.Whenunderstandingtheculturaldifference,wealwaysusetheHofstede’sculturedimensionmodewhichisdesignedaccordingtotheb
8、asicquestionnaireofLenovo’sstaffofanumberofmorethan100thousandsintheworldinyear1970.Hofstede’smodelprovidesgoodtheoreticalframeworkfortherecognitionofth
