2013综合A阅读理解

2013综合A阅读理解

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时间:2019-06-01

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1、第四部分:阅读理解(第31~45题,每题3分,共45分)下面有3篇短文,每篇短文后有5道题,每道题后面都有4个选项。请仔细阅读短文并根据短文回答其后面的问题,从4个选项中选择1个最佳答案涂在答题卡相应的位置上。第一篇MakingaLossistheHeightofFashionGiventhatagoodyearinthehautecouture(高级定制女装)businessisonewhereyouloseevenmoremoneythanusual,theprevailingmoodinParislastweekwassensati

2、onal.Thebig-namedesignerswerefallingoverthemselvestoboastofhowmanyoutfitstheyhadsoldatbelowcostprice,andhowthisprovedthatthefashionbusinesswashealthierthanever.Jean—PaulGaultierreportedrecordsales.“Butwedon’tmakeanymoneyoutofit”,thedesignerassuredjournalistsbackstage.“Nom

3、atterhowsuccessfulyouare,youcan’tmakeaprofitfromcouture,”explainedJean—JacquesPicart,aveteranfashionPRman,andco—founderofthenow—bankruptLacroixhouse.Almost20yearshavepassedsincetheunusualeconomicsofthecouturebusinesswerefirstexposed.OutragedthathewasLosingmoneyoneveningdr

4、essescostingtensofthousandsofpounds,thecouturierJean-LouisScherrerpublishedofhiscosts.Oneoutfithedescribedcurtainedoverhalfamileofgoldthread18,000sequins(亮片),andhadrequiredhundredsofhoursofhand—stitchinginanatelier(制作室).Afairpricewouldhavebeen~50,000,butthecouturiercouldo

5、nlyget~35,000forit.Ratherthanridinghighonthefoolishnessofthesuper—rich,heandhisteamcouldbarelyfeedtheirhungryfamilies.Theresultwasanoutcryandthefirstofaseriesofgovernment-andindustry—sponsoredinquiriesintothesurreal(超现实的)worldofultimatefashion.Thetradecontinuestoinsisttha

6、tcoutureoffersyoumorethanyoupayfor,butit’snotassimpleasthat.Whensuchatempleofoldwealthstartstalkingaboutvalueformoney,itisn’ttoconvinceanyonethatdressescostingasmuchashousesareabargain.Rather,itistopreservethepeculiarmystique(神秘),lucrative(利润丰厚的)associationsandthreatenedi

7、ntereststhatcouturerepresents.Essentially,theargumentscouldn’tbesimpler.Ononesidearethosewhosaythatthebusinesswilldieifitdoesn’tchange.Ontheotherarethosewhosayitwilldieifitishighlydated.Hugeinitscosts,tinyinitsclienteleandquestionableinitsinfluence,itstillremainsoneoftheg

8、reatthemesofParisianlife.Inhisbook,TheFashionConspiracy,NicholasColeridgeestimatesthattheentirec

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