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《骨科器械China_Orthopedic_Instrument_Industry_Report,_2009-》由会员上传分享,免费在线阅读,更多相关内容在行业资料-天天文库。
1、ChinaOrthopedicInstrumentIndustryReport,2009-2010Benefitingfrompopulationaging,consumptionupgradingandpolicysupport,theorthopedicinstrumentindustryhaswitnessedrapiddevelopmentinrecentyears.Theannualcompoundgrowthrateduring2006-2009wasashighas22.1%,andthemarketsizein2009reachedRMB6billion.Joint
2、,traumaandvertebralcolumnproducts,thethreemajorproductsinChineseorthopedicinstrumentmarket,achievedmarketsizeofRMB1.8billion,RMB1.67billionandRMB1.49billionrespectivelyin2009.MarketSizeandGrowthRate,2006-2009(RMBbn)Source:ChinaOrthopaedics;ResearchInChinaSubjecttoR&Dandproductiontechnologycons
3、traints,Chineseorthopedicinstrumentmarketismainlydominatedbyforeign-fundedenterprises(with56%marketsharein2009),includingJohnson&Johnson,Medtronic,Synthes,andStryker.However,byvirtueofsuchadvantagesaslowproductioncost,maturemanufacturingtechnology,andsoundmedicalmarketingchannels,localenterpri
4、sesarescramblingforlargershareintheorthopedicinstrumentmarketandheadingtowardsthehigh-endmarketformlowandmedium-endmarket,so,thefuturewillseeanevidenttrendofimportproductsbeingreplacedwithdomesticproducts.TrausonHoldings,KanghuiMedicalandWeigaoGroup,thethreemajordomesticenterprises,inparticula
5、r,heldanaccumulativetotalof17.1%intraumaproductmarketand13.7%invertebralcolumnproductmarketin2009,indicatingpowerfulmarketcompetitiveness.TakeTrausonHoldingsasanexample.In2009,thecompanyobtainedtotalrevenueofRMB211million,up21.3%from2008,hereinto,traumaproductsrealizedrevenueofRMB135millionand
6、held8%ofthedomestictraumaproductmarket,onlysecondtoSynthes;vertebralcolumnproductsmaderevenueofRMB31millionandoccupied3%ofthedomesticvertebralcolumnproductmarket,rankingthe6th.OperatingIncomeandGrossMarginofTrausonHoldings,2007-2010(RMBmln)Source:companyannualreport;ResearchInChinaTrausonHoldi
7、ngsisstrengtheningproduction,sales,M&A,andtheR&Dofnewproductssoastoimprovethecorecompetitiveness.InJune2010,thecompanyplannedtoinvesttheRMB520millionraisedthroughpublicofferingincapacityexpansionandequipmentupgrading(aboutRMB200million)