乐山立事达实业有限公司发展战略研究

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1、西南交通大学硕士学位论文乐山立事达实业有限公司发展战略研究姓名：叶立春申请学位级别：硕士专业：工商管理指导教师：涂锦20071001西南交通大学硕士研究生学位论文第1I页企业制度和完善集团化管控模式，制定发展战略，坚定发展方向，重新配置资源，加强企业文化建设，保障战略实施。立事达实业公司目前取得的成功，对我国很多二级城市类似的房地产开发企业具有借鉴意义，这正是我写作本论文的初衷和目的。关键词：发展战略；城市运营商；研究西南交通大学硕士研究生学位论文第lII页AbstractFormorethan10years

2、，estateprofessiongraduanyhaschangedweaktOstronginourcountry．Itbecomesthepillarindustryofthenationaleconomy．Andbecauseoflandresourcedeficiency,thecompetitionoftherealestateprofessionisintensedaybyday．Atpresent,itbecomestheoneofthemostintensecompetitionprofes

3、sionsinourcountry．AspromisingyouthinLcsha皿LSDindustrialcorporationholdstheopportunity,&arcstoinnovate．For$omeyearsdeveloping．itbecoⅡlesthewell-knownpropertydevelopmententerpriseinLeshanandevenintheSichuan．Facingtheoppommityofthedevelopmentandhugechallengein

4、future，itisadi佑cultproblemthatthecompanyhowtoholdtheopportunity,developvigorouslyanddodgetheriskunderthenotdefinitelymacroscopicenvironment．Theenterprise咖developcontinuously,ifitcorrectlyanalysisinsideandoutsideenvironmentalfactoroftheenterprise，formulatest

5、hepracticaldevelopmentalstrategyandimplementthestrategy．AtfirsLthearticleobtainsfromthecompany’Sdevelopmentevolution,andthenitcombsthegrowthveinofthecompany．ItemphaticallyanalysistheinfluencefactorsoftheLSDindustrialcorporation'sdevelopment．ItanalysistheLSD

6、industrialcorporation。Sexternalenvironment,emphasis0[1opportunityandthreaten．Thenthearticleanalysesthesuperiorityandtheinferiorityforthecompany’sintemalresolll'ce$,itanalysestheco伦competitiveability,Accordingtothehistoryoftherealestateprofessiondevelopmenti

7、nourcountryandthetendencyinthefuture，itjudgesthatcityoperationbusinesswillreformtoestaledeveloper．Thisistheinevitableresultofthearba／lJzcdadvancement．Thecompanycontinuouslyfollowsthecorrelationmultiplicationintheprocessofthedevelopment；actually,thisisakindo

8、fattemptaboutthecityoperationbusiness．Especiallyintheprocessofthethousandsac码projects，ithasdemonstratedthecompany'sforesight，thejudgment,thejointeffort,andithasprovidedonekindofpatternforthecityconstru