不确定环境下多元化战略和组织结构的实证分析

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1、10285{U分类号UDC密级编号筘北对话犬亏硕士学位论文⑩不确定环境下多元化战略和组织论文题目：结构的实证分析学科、专业：企业管理硕士生：指导教师：答辩日期：2006年12月型进行界定，分为u型、H型、M型组织结构，讨论了他们的特点，同时做出比较。第五部分是实证分析部分。这一部分采用实验设计(DOE)方法中的新田口方法(TaghchiMethod)作为分析工具，以中国上市公司作为实验对象，结合具体案例，一方面对经典理论和研究结论做出检验，另一方面讨论了在中国的环境下，环境、战略、组织结构之间的匹配。研究结

2、果表明在低不确定环境下应实行低多元化(包括专业化)战略和u型结构，高不确定环境下可以实行多元化战略和M型结构。第六部分结束语，对全文做总结并指出进一步研究的方向。关键词：不确定环境，多元化战略，组织结构，田口方法ABSTRACTSAtthebeginningof1960’S，”StrategyandStructure：ChaptersintheHistoryoftheAmericanIndustrialEnterprise”writtenbyAlfredChandler,allAmericanmanagem

3、entGuru．WaSregardedasthebeginningofenterprisestrategyquestionresearch．ChandlerhaSanalyzedtherelationamongenvironment，strategyandorganization,andproposed‘'thestructurefollowsthestrategy'’，whichmeansthatenterprisemanagestrategyshouldadapttocircumstanceandsar

4、isfymarketdemand，andorganizationalstructuremustadf巾ttoenterprisestrategy,changingalongwiththestrategicchange．Classicalenterprisestrategyisessentiallyanadaptationprocessofanorganizationtoitsenviroumemaswell髓fromthattheorganizationinternalstructurechangespro

5、cesswhichbrings．Thus，ontheaspectofstrategicimplementation，enterpriseorganizationalstructuremustadaptwiththeenterprisestrategy．Since1990s，theinformationtechnologydevelopedfast,whichhascausedthecompetitionenvironmenttobecomplexdaybyday,andthevariationrate，is

6、extremelyquickanduncertain．Lookattheparadigmfromthestrategicmanagement,theparadigmofbalanceanddefinitionhasbeenreplacedbyunbalanceanduncertaintygr甜ually．Regardlessof‘'theplanschoolofthought'’，‘'thedesignschoolofthought，，，or‘'thestructureschoolofthought”，th

7、ereisonlyonesuppositionpremise，namelytheexternalenviromentispredictableorbasicallypredictable．Therefore，thekeypointofformulationstrategyisanalysisandinference，andbaSicallygraspingstrategicdirectionispossiblethroughanalysis，experienceandinsight．Undertheinde

8、finiteenvironment,possibilityofthestmtegicSuccessalsoislimited，andtheenterpriseneedstoundertakethehugerisk．Afterfirstpartofintroduction，simpleintroductionresearchgoalandsignificance，mentalityandmethod，theseco