析汽车美容装潢行业现状与发展前景.doc

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1、牡丹江职业技术学院毕业论文浅析汽车美容装潢行业现状与发展前景专业：汽车电子与维修班级:10汽控（2）学生姓名:张琦指导教师：未定完成时间：2013年4月1日目 录摘要·····························································3第一章汽车美容概述··········································41.1汽车美容概述··············································41.2专业汽车美容···································

2、···········51.3汽车美容常识··············································61.4汽车美容自助选择··········································8第二章汽车美容的重要性·········································112.1汽车美容的原因···········································112.2在什么情况下汽车需要作美容护理呢·························11第三章汽车美容装璜行业现状·······

3、························133.1汽车美容的服务范围·······································133.2我国汽车美容业市场分析···································133.3汽车美容业存在的问题·····································143.4对我国汽车美容业的建议···································16第四章汽车美容行业未来发展预测····························184.1汽车美容养护业发展预测·····

4、····································194.2汽车美容总产值和总利润预测·································194.3美容行业从业人员预测……………………………19总结····························································21致谢语···························································22参考文献··················································

5、······23【摘要】汽车美容装璜行业正经历着前所未有的发展契机，有着美好的发展前景。但是目前由于企业发展的现状混乱，没有规范，从业人员的素质水平的低下，严重制约了该行业的发展。随着我国汽车保有量的逐年增加，改变现状迫在眉睫，同时经过发达国家的实践总结表明汽车装饰与美容将是我国本世纪最有潜力的黄金行业，被称为汽车行业的“第二桶金”，是新兴的阳光型行业。【关键词】汽车美容装璜现状发展前景【Abstract】AutoBeautydecorationindustryisexperiencinganunprecedentedopportunityfordevelopment,hasbright

6、prospectsfordevelopment.However,thecurrentstatusofchaosduetothedevelopmentofenterprises,thereisnospecification,thequalityofthelowlevelofemployees,andseriouslyhamperingthedevelopmentoftheindustry.WiththeamountofcarownershipinChinaincreaseseveryyear,changethestatusquoisimminent,whileconcludingthatt

7、hepracticeofdevelopedcountriesthroughthecardecorationandbeautywillbethecenturyofChina'smostpromisinggoldindustry,knownastheautoindustry's“secondpotofmoney”,isanewsun-orientedindustries.【KeyWords】automotivebeautydecorat