比亚迪f0营销策划总模板

《比亚迪f0营销策划总模板》由会员上传分享，免费在线阅读，更多相关内容在应用文档-天天文库。

1、比亚迪F0策划方案一、前言·····························································1二、比亚迪背景介绍···················································1三、汽车市场分析····················································1四、比亚迪F0SWOT分析···············································24.1优势········

2、···················································24.2劣势···························································24.3机会···························································24.4威胁···························································24.5总观点··················

3、··········································2五、营销策略···························································25.1比亚迪F0的市场地位··············································25.2比亚迪F0的目标消费群体··········································35.3比亚迪F0的80消费群体选择标准·························

4、·············3六10、策划目标设计·······················································46.1活动目的··························································46.2活动对象··························································46.3活动主题····················································

5、······46.4活动形式··························································46.5活动时间··························································46.6活动地点··························································4七、具体行动方案······················································47.1

6、活动内容····························································47.2活动细节····························································57.3活动举办方··························································57.4活动前期安排部署·····················································57.5活动方

7、案附表························································5八、活动现场工作布置······················································710附表···································································8九、各项费用预算··························································8附表·····

8、······························································8一、前言“一年之计在于春”——这句话包含两种含义：一是在新一年开始的时候做好计划