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1、“Tobeapersonistohaveastorytotell.”“一个人就是一段故事。”——IsakDuneson——丹麦作家爱莎克o迪内森Inpreviousarticlesonthisblogwehavesharedourexperienceregardingtheuseofstorytellingasoneofthemostpowerfulleadershiptoolsavailabletomodernleaders.It’sreallynosurprise,sinceleadersthroughouttheageshaveusedpersonalst
2、ories,parableandanecdoteseffectivelytoensurethatlistenerscouldeasilyabsorbandintegrateinformation,knowledge,valuesandstrategies.在这个专栏打头的几篇文章中,我们已经分享了一些现代领导者如何将讲故事作为一种最强大领导力工具的经验。这并不出奇,古往今来的领导者都曾使用个人故事、寓言和轶事来帮助听众有效地吸取和整合信息、知识、价值与策略。Beyondmerelyunderstandingthepowerofstories,however,th
3、ereremainstheneedforspecificactionandcommitmenttobecomeastoryteller.Ihearpeoplesay:“Sure,Icanseeyourpointabouttellingstories…butdoIreallyneedtomaketheefforttobecomeastorytellermyself?Itdoesn’tseemtocomenaturallytome.”Myanswerisalwayssomethinglike:“Yes,Iunderstand.Andtherewasalsoatime
4、whenwalking,readingandwriting,typingandusingacomputerprogramseemedunnatural.Butwhenyouclearlyunderstood‘why’learningtheseskillswasworththetime,yousimplygotbusyanddidit.Right?”除了要懂得故事的力量,我们还需要知道怎样做才能成为一个会讲故事的人。我曾听人说过:“当然,我明白讲故事的意义,但我是否要付出一定努力,才能使自己变成一个会讲故事的人?这种能力貌似不是自然生成的。”我总会回答说:“是的,
5、我理解。曾几何时,直立行走、读书写字、使用电脑也曾经是非常不自然的事。不过,一旦明白了‘为什么’学习这些技能是值得的,你就会很乐意这样做。对吗?”SointhisarticleIwanttoremindreadersofthecompellingreasonswhyitisworthyourtimetobecomeaneffectivestoryteller,inthehopesthatmoremanagersandleaderswilljustgetbusylearningtotellstoriesinsteadofjustspewingoutinformat
6、ion,directivesandplatitudes.Herearesomeofthemanyreasonswhyitissoworthitforyoutodecide,today,tobecomeagreatstorytellerin2015andfortherestofyourlife:因此,在本文中,我想告诉读者,花点时间努力成为一个会讲故事的人,具有令人信服的理由。但愿更多的经理人和领导者能够学会讲故事,而不是干巴巴地摆数据、定方向、说一些陈辞滥调。接下来,我就给你说说为什么你应该在2015年、乃至余下的整个人生中,成为一个会讲故事的人。PeopleR
7、ememberandShareStories.Thehumanbrainisactuallystructuredtoretainmemoriesinstoryformat,withabeginning,middleandend.Longafterlistenershaveforgottenyourdata,theywillrememberyourstory,andthewisdomembeddedwithinit.And,ifyourstoryisauthenticandcompellingtheywilleagerlyshareitwithothers.Man
8、yleaderships