资源描述:
《questions for oregan networks from digitimes》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、QUESTIONSFOROREGANNETWORKSFROMDIGITIMES1.OreganNetworksisheadquarteredintheUKandhasofficesintheUS,France,JapanandTaiwan.Howmanyemployeesdoyouhaveandhowwereyoursalesin2005?Oreganhasapproximately30employees.80percentofthecompany'sresourceandcapitalexpe
2、nditureisinvestedintonewproductengineering,professionalservicesandsoftwarequalityassurance.ByDecember2005,thecompanyhadlicensedover3.3millionunitsofitssolutionintheAPAC,NorthAmericaandEMEAterritories.2.Yourwebsiteindicatesthatyouarenowmaintainingacas
3、hpositiveposition.Youwerefoundedin1997,whendidyoubegintobreakeven?Sinceitsinceptionin1997,Oreganhasraisedoneroundoffunding.Thecompanyhasbeenself-sustainedeversince,consistentlyinvestingprofitsintocreationofnewtechnologiesandexpansionofcustomersupport
4、resources.Thebreakevenyearforthecompanywastheyear2001,followingtheconclusionofitsmostprominentcontractwithSonyComputerEntertainmentEurope.3.Howhaveyoumanagedtoachievethisinanemergingindustry,whileotherplayersarelosingmoney?Oreganhasbeensuccessfulinca
5、pturingearlycommercialopportunitieswithintheInternetTVandVideooverIPmarket.Theseearlymarketopportunitieswerepresentedbytheinstalleduserbaseofthemorematuremarkets:gamingconsoles,namelyPlayStation2,alongwithhospitalityandinstitutionalentertainmentdeplo
6、ymentsthroughIPTVsystemspartnerssuchasPhilipsElectronics.Apracticalapproachtoproductplanningandtargetingrealisticallyprofitablemarketsandcustomershavebeenattheheartofthecompany'sdevelopmentstrategy.Oregan'sengineeringresourcesareonlyspentondevelopmen
7、tofviabletechnologiesandsupportofvolumecustomers.4.Withintheindustry,howdoyouquantifyyourposition?Areyoutheleadingsolutionproviderinanyparticularapplicationspace?Acriticalviewontoday'sindustrysituationwillrevealthatbroadband-theall-importantcondition
8、ofdigitalentertainment-hasbeenslowincoming,whichexplainslowvolumesandlackofothersignsofamaturemarket:suchasstandardization,expertiseandfull-scalecompetition.Todate,Oreganhasattainedastrongfootholdwithintheconnectedconsumerelectronicsmarketbeingtheweb