内罗毕地产市场调查报告

《内罗毕地产市场调查报告》由会员上传分享，免费在线阅读，更多相关内容在应用文档-天天文库。

1、CherwellLimitedREALESTATEINNAIROBI内罗毕房地产REPORTONTHEREALESTATEMARKETINNAIROBIWITHFOCUSONRESIDENTIALHOUSES,HOTELS,SERVICEDAPARTMENTSANDOFFICES内罗毕房地产市场报告主讲：住房、宾馆、公寓式酒店及办公楼ISSUEF6:2ndApril2014二零一四年四月二日发布PreparedbyCherwellTechnicalDepartment彻韦尔技术部编制52ed7b272b87088dc28b1

2、7db21bb182358.docx2021/8/7CherwellLimitedCONTENTS目录1ExecutiveSummary绪言2WhyNairobi?为什么选择内罗毕？3ChallengesandStrategies挑战与策略4OverviewofRealEstateMarketinNairobi内罗毕房地产市场概况5ResidentialApartments公寓楼住房市场6Hotels/ServicedApartments宾馆及公寓式酒店市场7Offices办公楼市场8FutureGrowth未来发展9Key

3、SuccessStrategies赢得市场的重要策略52ed7b272b87088dc28b17db21bb182358.docx2021/8/7CherwellLimitedEXECUTIVESUMMARY绪言1Nairobiisavibrant,growingcity.ThereisnoothercitytocomparewithNairobiinEastAfrica.内罗毕是一座充满活力、正在崛起的城市。在东非，没有任何其它城市能与之媲隆。2Internationalorganisationsareestablishi

4、ngtheirheadquartersinNairobibecauseoftheimportanceofitslocationandbecausethecompetitivenessofitsmarketmakesitlowercostthansimilarcapitals,e.g.Kampala.许多国际组织都将总部设于内罗毕，不仅因其地理位置重要，还因其具有市场运营成本低廉的竞争优势，比如，若将总部设在乌干达首都坎帕拉就会比设在内罗毕的运营成本更高。3ThedemandforhousinginNairobiishigh,

5、althoughitisimportantcarefullytoselectthelocationandmarketsegment.内罗毕的房屋需求量很大，但需要认真选择地理位置及确立市场定位。4Thedemandforhotelsandservicedapartmentsishighduetothebusinessdemandcreatedbygreatercommercialactivity(3above)andalsothesteadytouristdemand.众多频繁的商业、商务活动以及稳定的旅游业使得内罗毕有大量

6、的宾馆及公寓式酒店的需求。5Thedemandforofficesishigh.Thisisevidencedbythenumberofresidentialhomesbeingconvertedtooffices.However,thereisanoverhangofsupply,thesalemarketissmallandtherentalmarkethasanunfavourabletaxregime,i.e.recentlyimposeVAT.内罗毕办公楼的需求量很大。这一点，从大量的住宅被用作办公室就可以看出。但

7、，办公楼的市场供给超量、销售对象少、出租的税费重，比如最近又征收增值税。6Thefollowingaretherecommendationsforinvestment,dependingonwhethertheclientwishesdevelopandsellordevelopandholdforrentalandcapitalappreciation.依照开发商希望采用的资本增值模式（开发——销售、开发——持有出租），提出以下一些投资建议：SummaryofRealEstateInvestmentinNairobi:Re

8、commendationsforInvestment52ed7b272b87088dc28b17db21bb182358.docx2021/8/7CherwellLimited内罗毕房地产投资概况：投资建议Sale出售Rental出租Locations地理位置（结合地图）Comments备