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1、BEC高级精讲班第9讲讲义HomeworkreviewHomework1Aproposalonimprovementofcompany’swebsiteIntroductionWithE-businessexpandingrapidly,companywebsitesbecomemoreandmoreimportant.However,ourcompany’swebsitedoesnotshowustothebestadvantage.Weneedtoimproveit.SituationsofourcurrentwebsiteGenerallyspeaki
2、ng,mostaspectsofourcurrentwebsitearesuccessfulasfollows:n Ourcurrentwebsiteisdesignedbeautifullyandeye-catching.n Allproductsofourcompanyhavebeenlistedonthewebsiteandcanbedealtwiththroughourwebsite.n Theintroductionofourcompanyiswrittenperfectly,whichcanmakeourcustom
3、erswellrealizeourcorporatehistoryandculture.However,therearealsosomeweaknessesinvolvedinourwebsite.n Thespecificationsandfunctionsofourproductsarenotelaboratedsufficiently.n Thelayoutofourwebsiteissomethingmessed,whichinconveniencesourcustomersfindingtheirintendedproducts
4、.n Thereisnoroomforourcustomerstodiscussourproductsandgivefeedbacktous.NewservicesandinformationSomenewservicesandinformationshouldbeprovidedsoastostrengthenourwebsite.Forexample,n Asearchenginewillbeaddedtothewebsite.n Allproductswillbegivendetailedandattractivedesc
5、riptions.n Anewunit,aforum,willbecreatedtofacilitateourcustomerstogivecommentsonourproductsandcontactus.BenefitsWiththeaboveimprovements,thecustomerscanfindneededproductsconvenientlyandquickly.Moreover,theycanacquiredetailsofallproductsandplaceordersduly.Inaddition,wecanrealiz
6、ethecustomers’requirementsandimproveourproductstimelyandefficientlytomaintainanddevelopourmarketshares.ConclusionsAperfectwebsitecanhelpusobtainunexpectedsuccess,suchasreducingourcostandattractingmorecustomers.Moreimportantly,wecangetthesupportfromourcustomers.Therefore,improvement
7、sarenecessary.RecommendationsWehadbettercooperatewithexpertsinwebsitetoimproveours.Atthesametime,eachdepartmentshouldparticipateandcollaborateactively.Furthermore,thelanguageusedonthewebsiteshouldbeconciseandexact.LiQingrongManagementDepartmentHomework2ProposalonImprovementoftheweb
8、siteIntroductionThispropos